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学生对 路德维希马克西米利安慕尼黑大学 提供的 高级竞争策略 的评价和反馈

638 个评分
135 条评论


Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy ( In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....



Jul 01, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.


Feb 12, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.


76 - 高级竞争策略 的 100 个评论(共 133 个)

创建者 Mounika V

Jul 16, 2016

great experience

创建者 Abelardo R

Nov 20, 2015

Amazing course.


Jun 04, 2020

Super course..

创建者 Gopal S

Jan 21, 2018

Great course

创建者 Dinh N M

Feb 22, 2016

Just love it

创建者 anshuman s

Apr 08, 2018


创建者 HP H

Nov 06, 2015


创建者 Miguel M

Apr 15, 2018

Very good!

创建者 andy t

Dec 11, 2016


创建者 Francisco J M

Oct 04, 2015


创建者 Shaul C

Sep 07, 2015

Very Good!

创建者 Dr. J R P

May 10, 2020


创建者 Pietro C

Nov 12, 2019

Thank you

创建者 Juan C B A

Aug 26, 2015


创建者 Jose T

Aug 20, 2015


创建者 Felipe F D

May 25, 2016


创建者 Matheus G C

Apr 24, 2016


创建者 Anirban D

May 19, 2020


创建者 Idris T

Apr 10, 2020


创建者 Tong A L

Jun 15, 2016


创建者 William A

Sep 06, 2015

While the course was overall well developed, there are certain language challenges to overcome especially with understanding the wording of quizzes. I got a number of questions wrong simply because I could not understand the phrasing, and lack of explanations on quizzes makes for a lot of difficulty to evaluate progress. And I get the reason for not including answer explanations, at the same time I'm literally comparing answers to the module transcripts and could not possibly infer multiple choice answers based off how the topic was explained. I would suggest more definitive questions and reduce multiple choice questions or at least define the question in a more narrow, specified manner to minimize confusion. I'm taking this course for fun, I have an MBA and love strategy, so the topics are not new by any means, but if I can't understand what you're trying to say I would imagine non-business backgrounds would find the questions very difficult.

创建者 Felipe P

Jan 17, 2020

The contents are really nice, and the real case examples, really rich. I think there are some questions on some exams that leaves double interpretations. There are some questions that the answers that could be possible, even with low probabilities, but are considered right (or wrong depending on the context). It might be a translation issue or just misinterpretations. But overall, the course is great I'm really enjoying to attend.

创建者 Andrew M

Dec 03, 2015

Varied and well-explained that held my interest throughout. My only criticism is the English in some of the written quizzes, especially in the final exam, needs reviewing by native speaker as some of the answers are ambiguous when they do not properly explain the context of the situation.

创建者 Mohamed M

Jan 08, 2016

content was not as interesting as in the first course, but still good overall. Questions were also less analytical challenging as the first course. But I still enjoyed the course as the professor was explaining the subject clearly and the videos were compact and enjoyable.

创建者 Mohamed R A I

May 25, 2020

For me, I like the content and the presenter way of illustration. However, i found quizzes and final exam are medium high level of difficulty with a lot of multiple choices. I had this challenge and determination to solve every piece and pass it,.... Cheers Up