课程概述
热门审阅
This course has been very helpful in learning about managing a brand and their products. It has given me free insights on techniques and strategies on how to become a better brand and product manager.
A very good course for those who are new or looking to refresh their knowledge of brand management. All the concepts are explained well, and provide a solid foundation for building up in this field.
376 - Brand and Product Management 的 400 个评论（共 443 个）
创建者 Suryasree R
•The course was quite insightful, however, I felt more case studies could have been shared. The concepts were well explained, but it was quite theoretical.
创建者 Colin M
•This is a great course to learn some of the fundamentals of product and brand management (though the primary focus of the course seems to be on brand).
创建者 VALENTINA V C
•VERY THEORETHICAL. NEED TO HAVE MORE IMAGES OR MAPS OTHERWISE CAN GET BORED WITH THE GUY SPEAKING.
GOOD LENGTH OF VIDEOS
GOOD REAL LIFE EXAMPLES
创建者 Tahreem R
•I found this course very effective and helpful. Hope it will help others too in understanding Marketing approaches that are explained very well.
创建者 Himanshu K S
•A good course, can easily relate to the real world scenario.Concepts are explained well and gives a clear picture about brand and products.
创建者 Pore J
•Brand and Product Management is one of the most useful marketing courses provided by Coursera, and it gives me a better sense of marketing.
创建者 onkar t
•The course is really helpful give you exposure of how to branding your product and then how to calculate the demand of your product etc.
创建者 Helder R C V
•Very good material with more than enough detailing on the subject. Wish it could have more practical examples and exercises.
创建者 Robert B C
•Course is quite good and useful....perhaps a few writing assignments s as part of the grading key? Very good lectures!
创建者 José L L
•Overall, great course. The contents are meaningful and useful. IE's widely recognised expertise comes through all
创建者 Valentina F
•Interesting course. I really liked that there were assignments available in the beginning of the course.
创建者 Pragya V
•I enjoyed the course. Only feedback is that the last 2 modules could be improved and delivered better.
创建者 Adegboyega O T
•The Professor gave clear explanations with relatable examples.
The navigation on the site was also easy
创建者 Nana K
•Superbe cours pour apprendre les bases du Marketing et notamment de la gestion des marques
创建者 Mauro
•Good course for a general overview. Engaging tutor but it needs more visual in my opinion.
创建者 Rene G
•Explicaciones muy concisas y temas relevantes con buenos ejemplos de la vida real
创建者 Rishabh G
•Excellent Course. Great Quiz modules. Clarity in process with definite examples.
创建者 VINODH K
•better accent clean verbal this is how every course should be slow and steady
创建者 Sandeep K
•The Course was really insightful and and it has cleared my basics very well
创建者 Tursunai B
•it was informative and full of useful material but a bit boring sometimes
创建者 Sunishka G
•Needed more graphs and slide ppts for clarity in some of the modules
创建者 Ashwin R
•Good course on branding that touches upon all the fundamentals
创建者 Varad K
•Very Knoledgable and important course. Good Teacher as well
创建者 Ryan P
•Very thorough and insightful with many practical examples.
创建者 Mayur S G
•great courses. hope it will be boost my career ahead.
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