Oct 14, 2020
This course has been very helpful in learning about managing a brand and their products. It has given me free insights on techniques and strategies on how to become a better brand and product manager.
Sep 7, 2018
A very good course for those who are new or looking to refresh their knowledge of brand management. All the concepts are explained well, and provide a solid foundation for building up in this field.
Dec 29, 2016
创建者 Kingslin J•
Feb 27, 2020
Topics , content and examples are really helped to learn the importance of each steps and processes need to be followed in brand and product management.
创建者 pinal c•
Sep 22, 2019
amazing course. the instructor is an expert in the industry and imparting his expertise and experience of more than 20 years to students. go for it.
创建者 Joe T•
Sep 15, 2018
Another great coursera course. The full course dealt with formal product portfolio management. I will be implementing these practices in my company.
Dec 24, 2016
Very engaging and informative course.
I'd suggest the organizer to add more assessment except the quiz that do not require much effort to get passed.
Jan 31, 2022
Great course for professional, I am thankful to Coursera and IE Business School for this oppurtuinity to learn even without being physically there.
创建者 HABEEB A Y•
Jul 30, 2019
This course is an eye-opener. A lot of things that are taking for granted by entrepreneurs that could have a long-lasting effect on their business.
创建者 Smruti M•
Jun 29, 2017
I feel this is the most exhaustive course one can find on coursera. All one need to know about the branding and product management is at one place.
创建者 khalil s•
Jun 24, 2019
Amazing knowledge taken from this course out of an outstanding professor. I've really learned a lot. It added strategic thinking to my reasoning.
创建者 Adarsh N S•
Jun 11, 2017
Great Course on Brand & Product Management. The course is geared more towards Brand Management & less on Product Management. Enjoyed this course.
创建者 ROBERTO A•
Oct 8, 2020
This course gave me an excellent foundational knowledge on Product and Brand Management, and its application to real world business experiences.
创建者 BIBEK B•
Aug 30, 2021
I recommend this to every person who is into marketing and sales and want to enhance their knowledge into brand development and management.
创建者 Arnon S•
Jul 1, 2019
Thoroughly enjoyed this course. The material was up-to-date, presented in an interesting manner. The quizzes tested knowledge well. Thanks!
创建者 Arup d•
Jul 5, 2021
Loved it. Very thorough. Excellent course to take for people who want to dip their feet in the knowledge of product and brand management.
创建者 Juan P C M•
Apr 30, 2020
It was a very interesting course, that gave me a lot of tools in marketing. Luis was a really good professor and very easy to understand.
创建者 katherine c•
Oct 28, 2019
me costo algo por el ingles sin embargo estoy muy satisfecha por todo lo aprendido tienen muy excelente material de trabajo e informacion
创建者 Himanshu M•
Aug 29, 2021
Wonderful course for understanding how brand works and how product's life goes on and how product keeps on changing itself for customers
创建者 HOÀNG H•
Sep 13, 2021
The course is very interesting and easy to understand. After this course I have a better understanding of Brand and product management.
创建者 Pradeep K•
May 11, 2020
this is a really nice and content full design course for beginners. I have learnt a lot from here. I will recommend to everyone for it.
创建者 Aruna V•
May 24, 2020
Greetings,Thank-you so much for giving me opportunity to explore and develop my skills and knowledge in marketing mix implementation.
创建者 arun s•
Oct 23, 2017
Excellent course material with good case studies. Would like more reading material with this please, that would be icing on the cake!
创建者 Daniel C•
Mar 3, 2016
This was one of the best professors I have ever had. This course was very interesting, well produced and had a good support material.
创建者 Saurabh B•
Oct 29, 2019
Best Marketing Course on the planet which can be applied to practical business problems irrespective of the industry one works in.!!
Oct 12, 2019
Although I have not finished this course yet ( still in the process), I thought this course and this platform is amazing! Thank you!
创建者 Valeria N•
Aug 10, 2020
Excelente curso, la explicación de cada tema muy bien detallada y las tareas/cuestionarios son perfectos para aplicar lo aprendido.