Chevron Left
返回到 Brand New Brand

学生对 加州艺术学院 提供的 Brand New Brand 的评价和反馈

697 个评分
180 条评论


This course is the culmination of the Graphic Design Specialization and gives you an opportunity to tie together your knowledge and skills into a single project: a brand development guide for a company you will invent. This course takes you through the entire design process, from ideation to creation to presentation. Through the guide, you will be creating and giving a visual identity to an imaginary start-up company, and applying that visual identity to a number of forms. You will also develop a logotype and accompanying graphic palette to visually represent your company, as well as apply that design to a number of different applications to see it at work. Note: Only learners who have earned a certificate in the four previous courses in the Specialization are eligible to take the Capstone....



Feb 24, 2017

It was great in terms of working on closer to a long-term project and even learning what a branding guide is. Plus it added to my portfolio and I got a lot more working experience with my programs.


Jun 07, 2020

I thought it was great, I could definitely make use of this and apply it to the real world. Thank you for your instruction. I have a long way to go but I'm excited. Thank you for your teaching.


151 - Brand New Brand 的 175 个评论(共 176 个)

创建者 Gary D G

Jun 23, 2020

Great course design

创建者 Ravalnath B

May 18, 2020

Excellent course 😊

创建者 Reham A A

Feb 07, 2019

good really thanks

创建者 Xinjuan D

Aug 29, 2019

very good course.

创建者 Tanvir A

May 03, 2020

Great course!

创建者 Alex I

Jan 12, 2020

Great Course.

创建者 杜棹洋

Oct 03, 2019

Good project.

创建者 Francisco F A

Jun 12, 2018

Great course!

创建者 Vagner S

Feb 16, 2017

Great Course.

创建者 Kevin J

Oct 07, 2017

Great Course

创建者 Yunus Ç

Aug 16, 2020

Thx for all

创建者 Natalia S

Oct 07, 2017


创建者 Eman M S

Jan 31, 2018


创建者 Ahmed t e M

Feb 26, 2020

good job

创建者 Ashraf H A H

Aug 08, 2017


创建者 Doaa M M

Sep 28, 2019

جيد جدا

创建者 Mariana

Apr 09, 2020


创建者 Samah M A E

Jul 10, 2020


创建者 ahmed a e g b

Jun 30, 2019


创建者 Elaf H A

Apr 19, 2018


创建者 Kit C

Sep 04, 2019

This course is exactly what you need to kick start your career in Graphic Design, you'll learn to design a brand from scratch and to materialize your concept to the material world. This course offers the necessary tools to create and develop a brand, starting from the basics of concept (how to generate ideas, figuring out essential elements of branding, etc) to how to present your project visually.

创建者 Peter B

Oct 18, 2019

This was very enjoyable to go through. I actually would have preferred for this to have been a longer, and more detailed project, with the existing content as the first part, a more in depth application section and a third brand guidelines document to explore the technical application side further.

创建者 Christine E

Sep 12, 2020

I learned a lot due to the great teachers at coursera, but I think the peer-reviews doesn't help because there are so many people that try to just get a certificate with giving the minimum or copy other peoples work. It would be better if there were external reviewers.

创建者 Khan Z A

Aug 10, 2020

It was a great experience taking this course

创建者 Anisa S P

Jun 16, 2020