Apr 19, 2020
Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!
Mar 16, 2021
Wonderful! Professor Tavassoli did a wonderful job of breaking down the business, brand & behaviour alignment process.\n\nVery insightful. I thoroughly enjoyed it and learned a lot. Thank you so much!
创建者 John O•
Jul 31, 2020
Presentation was top notch. I loved the fact that concepts were grounded in relatable examples and experiences. Would recommend it to anyone interested in understanding what makes a successful organization from the branding perspective.
创建者 Bettyboop S•
Mar 23, 2020
I am really happy that i had a possibility to take park in this course. I learned very lot, and it really changed my point of view about branding. Professor Nader Tavassoli is an awsome teacher! Thank you very much for the possibility !
创建者 Panagiotis K•
Jul 27, 2019
Excellent course which combines knowledge and real case studies. A great overview of brand management with tools and concepts which make the course easy to understand and on the same time give you the techniques to apply the knowledge.
创建者 amaresh s•
May 27, 2022
I am a Product Manager but with this course I got the perspective to think and create value and brand engagement for the product. Prof. Nader explained the course so well that I believe will remember these concepts till my last breath.
创建者 Tanya K•
Oct 26, 2020
Excellent course and teacher! Thank you to Coursera and Prof. Tavassoli for providing this opportunity. I would defintely recommend it to anyone interested in marketing. The course is very enriching and it will take you one step ahead.
创建者 Carolyn D L•
Oct 7, 2021
If I had professors like Nader Tavassoli teaching me way back, I may have stayed in college! Outstanding course and really enjoyable. Professor Tavassoli made the Brand Management MOOC, interesting, engaging and fun. Highly recommend.
创建者 Lewis N•
Oct 12, 2020
Well structured course and very knowledgeable tutor. The interviews and case studies were great! Excited to have been a part of this journey. An absolute recommendation to anyone wanting/needing to boost their Brand Management skills!
创建者 Cecilia S•
Jan 16, 2021
The course and the teacher wer very complete and clear with lots of real-life examples. I appreciated the interviews too. I think it would be useful to have a summary of the whole course to which you could resort to in case of doubt.
创建者 Carina R•
Jul 13, 2020
Coursera is practically a helpful, insightful and informative Platform for those business students, businessmen and entrepreneurs. The professor, Nader Tavassoli is great! has a lot to share and thank you for the insights. Godspeed!
创建者 OSCAR D R F•
Sep 12, 2021
Professor Nader Tavassoli is beyond great! his way of teaching surpasses the incredible! I was delighted with this course and without a doubt, it sowed in me the desire to continue venturing into the business world. Thanks a lot!!!!
创建者 Cherie J•
Jan 5, 2021
Grear course, which looks at brand management from a different direction with the emphasis on why experiences vs. focusing too much on the product promotion is so important to brand identity. Managing our brand will be easier now!
创建者 Susana A•
Jul 1, 2020
Excellent course! Well designed, well structured, wonderful teacher, challenging quizzes and a MUST for those who want to learn more about Brand Management! Thank you Professor Nader Tavassoli for being a magnificent professional!
创建者 Vikas A•
May 31, 2020
This is the best course on brand management. Thanks a lot to Mr. Nader Tavassoli who left no stone unturned to broadly explain the concepts involve in brand management using various examplpes, case studies and corporate interviews.
创建者 Antonio U P•
Nov 23, 2021
In my opinion, the course is very theoretical and does not emphasize the most important concepts. Nevertheless, the new scope about marketing is worth and makes interesting the diverse chapters about brand, business and behaviour.
创建者 Thiago A•
Sep 28, 2020
Brilliant course! Professor Nader Tavassoli brings us great brand management insights through a contemporary view of brand management. There are great content of videos, and interviews with the most relevant names of the industry.
创建者 Silondile J•
Sep 18, 2020
This is an incredible course! I'm motivated to take these learnings into the next phase of my career. Nader Tavassoli is a top tier lecturer and because of this course - I now have a desire to study at the London Bussiness School!
创建者 dhruvi s•
Jun 27, 2020
Well structured and Very insightful course. Concepts are thoroughly explained and communicated well. The best part of this course is the industry interviews that give great insights into how the concepts taught works in real life.
创建者 Althea C•
Apr 27, 2020
Professor N. Tavassoli did an excellent job with this MOOC, brilliant professional who demonstrates knowledge and experience and who also went the extra mile to ensure the course would be easily understood by people at all levels.
创建者 Vipul K•
Dec 1, 2021
I would like to say Thank you to Nader Tavassoli, University of London & London Business School and Coursera for this well designed course. I really appreciate it. I must say, I've learned lot of important stuff from this course.
创建者 Cristina R•
May 15, 2021
I enjoyed everything about this course, from the content to the delivery of the content. Since the videos were dynamic it made learning the content that much more exciting. I have nothing but praise for this professor and content
创建者 Deleted A•
Sep 20, 2020
I personally gained a lot of knowledge from this MOOC by professor Nader Tavasolli.
Very insightful, based off modern concepts and quite easy to understand.
Toatally worth it.
Thank you so much professor Nader, with all due respect.
创建者 Yelena T•
Jun 28, 2020
The best online course i've ever tried. Content is very interesting and useful, especially examples and MOOCs. This course inspires to try all concepts in real life. I'm very thankful to have an opportunity to join this course.
创建者 SHIRVARI G•
Dec 30, 2019
The course has helped me a lot in many ways. It has created more thrust in me for the genre of brand management and marketing and I am looking forward to do more courses in this area and will try to excel further in this segment.
创建者 Patrick B•
Feb 22, 2022
Nader is a very easy lecturer to follow. Good examples in the course and very positive to add interviews with profiled business leaders. I highly recommend this course to anyone with the ability to influence their organization.
创建者 Maria d M M•
Jun 22, 2021
Excelente curso. Innovador. Actual. Con lecciones muy prácticas listas para empezar una implementación. El profesor excelente. Le deja a uno una comprensión integral sobre el manejo correcto de una marca de dentro hacia afuera.