The explosion in digital media - web, social and now mobile - represents a departure from how things were like in the last century. This proliferation of digital media is both a threat and an opportunity for many businesses. Business Analytics can be leveraged to process data, sentiment, buzz, contacts, context and other aspects of business interest in real time, for business performance and impact. The course picks and uses use-cases from a variety of industries and geographies, to showcase the potential and impact that business analytics done properly (or not) can have on business performance.
The Indian School of Business has successfully put India on the global map of management education by nurturing young leaders with an understanding of developing economies and the society at large. Through innovations in curricula and pedagogy to reflect the shifting business landscape, the ISB is committed to providing the best venue for management education to meet the growing need to develop young leaders who can manage global challenges.
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来自BUSINESS ANALYTICS AND DIGITAL MEDIA的热门评论
Thank you for the wonderful session. It was very informative and helpful for me. And your YouTube videos are also really good to follow.
Awesome course for beginners in business analytics and specially is provides good insight about social media marketing.
This training was quite helpful in understanding the concepts of analytics.\n\nWill look forward for such training.
Awesome experience learning. Thanks Sudhir sir for his teaching and Coursera for such a beautiful platform.
A great basic course that fueled my interest to learn more and deep dive into analytics\n\nthank you
It was relevant to my subject matter. Helped how to analyze the data and use it.
Instructor is very knowledgeable and content was perfect with respect to the
Very good course for working professional. Thanks ISB & Professor Sudhir.
Very interesting and gave a lot of Knowledge on Business Analytics.
The importance of analytics and machine learning is well taught
A very example oriented Course with real world applications.
Very good beginning class covering the concepts needed.
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