Effective writing is a powerful tool in the business environment. Learn how to articulate your thoughts in a clear and concise manner that will allow your ideas to be better understood by your readers. Improve your business writing skill by learning to select and use appropriate formats for your audience, use the correct medium and adjust your writing style accordingly, as well as identify your objective and communicate it clearly. You'll also learn to spot, correct and avoid the most common writing pitfalls, and gain valuable experience analyzing, writing and revising a wide spectrum of business documents. From a simple email to a complete report, learn how to put good business writing to work for you.
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课程信息
您将学到的内容有
Write effective presentations, emails, writing for visual communication
Edit and proofread business documents
Create business reports and press releases
Spot, correct and avoid the most common writing pitfalls
您将获得的技能
- Email Writing
- Proofreading
- Writing
- Communication
- Business Writing
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加州大学尔湾分校
Since 1965, the University of California, Irvine has combined the strengths of a major research university with the bounty of an incomparable Southern California location. UCI’s unyielding commitment to rigorous academics, cutting-edge research, and leadership and character development makes the campus a driving force for innovation and discovery that serves our local, national and global communities in many ways.
授课大纲 - 您将从这门课程中学到什么
Business Writing, Channels and Message Formats
In this first Module of High-Impact Business Writing, you will learn the necessity and utility of understanding your audience for a business document. You will learn how to write with clarity and brevity as well as how to make appropriate language and word choices for that audience. This module also addresses the structure and important considerations for the most frequently used document types for business applications.
Spelling, Grammar, Sentence and Paragraphs
Module 2 is focused on the frequently mistaken or overlooked aspects of impactful writing. Common spelling errors, incorrect word usage, and judicious word selection that are important for business writing will be highlighted. Subject-verb and noun-pronoun agreement as well as verb tense and common rules of punctuation are reviewed. This module concludes with some rules of sentence structure and paragraph development to aid in the creation of universally understandable, cogent documents.
Strategies and Techniques for Common Message Types
In Module 3, we study some of the more common message types: positive messages, negative messages, and persuasive messages. Each type of message will be characterized and strategies for common forms of documents within each of these message types will be presented and practiced. This module also includes best practices for email use, including when email is the preferred choice, creating effective subject lines, and pertinent content choices.
Writing Reports, Virtual Communications, and Finalizing Your Work
The final module of this course begins with an overview of report preparation, including structure and content considerations. The three forms of review for a document: editing, revising, and proofreading are explained in detail and their purposes explained. This module also includes some best practices for writing in a virtual and shared virtual environment as well as recommendations regarding the visual appeal of documents, both on paper and online.
审阅
- 5 stars63.19%
- 4 stars24.79%
- 3 stars8.49%
- 2 stars2.20%
- 1 star1.31%
来自高效商务写作的热门评论
The explanations and the topics covered are very much useful for the professionals to implement in the day to day work.Thanks for such a wonderful contents.
This course provided more insight on how to write professional documents, and access to extra material on the subject matter was a big highlight of this course. thank you
The structure of course is very interesting,easy to understand and very informative.Its definitely helps me to improve my communication skills over digital platform.
AMAZING EXPERIENCE TO LEARNING WITH COURSERA. THIS IS ONE OF BEST ONLINE STUDY SITE IN WORLD. THANK YOU VERY MUCH FOR GIVING ME THIS TYPE OPPORTUNITY TO LEARNING COURSES. KEEP IT UP....
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