The Importance of Distribution Channels

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来自 IE商学院 的课程
Channel Management and Retailing
254 评分
IE商学院
254 评分
课程 3(共 5 门,Specialization 营销组合实践
从本节课中
Distribution Channel Planning and Management: Why are They so Important?
At the end of this module you will know the steps to designing and managing a distribution channel. You will also be able to identify the most important players in distribution channels and their roles.

与讲师见面

  • Maria Teresa Aranzabal
    Maria Teresa Aranzabal
    Professor
    Marketing