课程信息
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立即开始,按照自己的计划学习。

可灵活调整截止日期

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初级

完成时间大约为9 小时

建议:5 Weeks, 5-7 hours per week...

英语(English)

字幕:英语(English), 越南语
User
学习Course的学生是
  • Business Developers
  • Sales Associates
  • Marketing Specialists
  • Entrepreneurs
  • Account Managers
User
学习Course的学生是
  • Business Developers
  • Sales Associates
  • Marketing Specialists
  • Entrepreneurs
  • Account Managers

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

初级

完成时间大约为9 小时

建议:5 Weeks, 5-7 hours per week...

英语(English)

字幕:英语(English), 越南语

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 2 小时

Week 1: Running High-Impact Meetings

6 个视频 (总计 12 分钟), 8 个阅读材料, 1 个测验
6 个视频
Meet Craig Wortmann1分钟
Running High-Impact Meetings5分钟
Writing a 'Thank You' Note1分钟
Barter Exercise54
Role Play: Barter Exercise2分钟
8 个阅读材料
Meet The Team10分钟
How Do I Get The Most Out Of This Course10分钟
FAQ10分钟
The 3 Clear Points of Week 110分钟
Worksheets and Readings10分钟
Final Project Prep Assignment: Setting a Sales Goal10分钟
Final Project Prep: Knowledge Skill Discipline Framework - Course 210分钟
Capstone Prep Assignment - Barter Project10分钟
1 个练习
Final Project Prep: Writing Thank You Notes2分钟
2
完成时间为 1 小时

Week 2: Asking Better Questions

3 个视频 (总计 6 分钟), 4 个阅读材料
3 个视频
Impact Questions4分钟
When To Ask Impact Questions1分钟
4 个阅读材料
The 3 Clear Points of Week 210分钟
Reading10分钟
Final Project Prep: Writing Impact Questions10分钟
Capstone Prep Assignment - Barter Project10分钟
3
完成时间为 1 小时

Week 3: Handling Objections

4 个视频 (总计 10 分钟), 4 个阅读材料, 1 个测验
4 个视频
Handling Objections5分钟
Creating an "Objections Matrix" Worksheet37
Role-Play: Handling Objections3分钟
4 个阅读材料
The 3 Clear Points of Week 310分钟
Worksheet and Reading10分钟
Final Project Prep: Objections Matrix10分钟
Capstone Prep Assignment - Barter Project10分钟
1 个练习
Handling Objections2分钟
4
完成时间为 1 小时

Week 4: The Power of Story

7 个视频 (总计 16 分钟), 4 个阅读材料
7 个视频
The Power of Story5分钟
The Four Types of Stories2分钟
The Story Matrix1分钟
Building Out Your Story Matrix1分钟
What’s Your Story?2分钟
The Drop Forge Story2分钟
4 个阅读材料
The 3 Clear Points of Week 410分钟
Worksheet and Readings10分钟
Final Project Prep: Your Story Matrix Worksheet10分钟
Capstone Prep Assignment - Barter Project10分钟
4.8
13 个审阅Chevron Right

来自Connecting with Sales Prospects的热门评论

创建者 BASep 4th 2019

I have passed some 20 courses here in Coursera and I really enjoyed this course ( My first course in Sales field ). Videos were not long but each one had a great tip to learn. Thanks again

创建者 AIOct 15th 2018

This is a great user-friendly course that gives every angle of selling to the public. Very applicable at every level!

讲师

Avatar

Craig Wortmann

CEO, Sales Engine Inc; Venture Partner, Pritzker Group Venture Capital; Clinical Professor, Kellogg School of Management

关于 西北大学

Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries. ...

关于 The Art of Sales: Mastering the Selling Process 专项课程

Close more deals and improve the performance of any sales team. The Art of Sales Specialization is designed to make you more effective and efficient as you pursue your sales goals. Understand how to stand out in the crowd, attract customers, and build support for your initiatives within your company. Knowing how to “get to yes” is a crucial skill that can improve many facets of your life. Prepare to be tested, taught, and transformed as you learn to locate new customers and get great results....
The Art of Sales: Mastering the Selling Process

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