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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
4,391 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

DP

Dec 13, 2020

I'd like to recommend this course as it was instrumental in providing for me the necessary push to shift industries. The course content was well thought-of, clear, easy to absorb and very interesting.

JC

May 25, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

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601 - 625 of 1,422 Reviews for The Strategy of Content Marketing

By Thành t Đ

Oct 26, 2022

I would like to thank coursera for enabling me to have this course.

By Kamila F

Jul 26, 2022

It is amazingly designed. Easy to learn and implement the material.

By norberto v

Sep 8, 2020

it was a great course . hoping to apply all the things learned soon

By Gabrielle

May 23, 2020

Excellent course! Very thorough and easy to follow. I recommend it.

By MED M

May 7, 2020

im very very very happy , thank you so much Coursera Organization

By Vusile N

May 5, 2023

Absolutely enjoyed learning about the Content Marketing Ecosystem.

By Cesar F M L

Nov 2, 2022

Me sirvio y me apoyo con un proyecto que tenia pendiente muy útil

By paulo m l d s a

Mar 7, 2022

I really enjoyed this course it was of great value to my learning.

By Vy N

Aug 7, 2021

This course is very good, very useful. Thank you so much teachers

By Aditya D

Oct 12, 2020

in-depth frameworks and strategy for producing content that works

By Heloisa B

Aug 13, 2020

Amazing experience! I learned so much. Great and simple language.

By Aleksandra F

Jun 15, 2020

Great course with loads of information and materials. Very useful

By Zankhin S

May 8, 2020

It's a good time to take this course during this lockdown period.

By Jahidul I M

Apr 27, 2020

Outstanding course to know the ins and outs of Content Marketing.

By Kristina M B

Feb 5, 2019

Very insightful. I would recommend this course! Thank you Simone!

By Henok M A

Aug 25, 2023

It is a great course for marketing & communication professionals

By Vuslat T

Nov 5, 2021

It really changed my life in a such short time. Thank you Sonia!

By NASREEN A S

Oct 9, 2020

I learned a lot from this course about good marketing, thank you

By Mukul B

Jun 20, 2018

Very useful. It has helped me to cut the clutter in my business.

By Sarita A

Dec 7, 2017

Well-organized introduction course that bursts with information!

By John O A

Dec 30, 2022

This course is amazing. and it was very intuitive and engaging.

By Albert B

Jul 23, 2022

Quite insightful. I got a whole new perspective about content.

By Aline P

Feb 9, 2022

A clear, simple and effective course that fulfills its promise.

By John A

Aug 30, 2021

An interesting course with grounded instructor on the subject.