Corporate strategy is the strategy a firm uses to compete across multiple businesses. Many small firms want to grow by entering new businesses. Many large firms already are in multiple businesses, e.g. a photo camera producer selling also sunglasses.
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来自CORPORATE STRATEGY 的热门评论
Studied Corporate Strategy on my MBA at London Business School many years ago under Phanish Puranam. This course was a great refresher on motives of Corporate Strategy. Can recommend.
Excellent and simple module to understand how multi-business firms should strategise. Highly recommended , especially to understand latest methods of decision making
Really great course for anyone looking to revisit the theory behind strategic decision making and dive deeper into how to gain corporate advantage across a portfolio of businesses
Very useful course to understand corporate strategy, identify portfolio and its diversification, divestiture. Learnt good theories with real examples. This would be very useful for my career.