课程信息
3.3
3 个评分
1 个审阅
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100% 在线

立即开始,按照自己的计划学习。
可灵活调整截止日期

可灵活调整截止日期

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完成时间(小时)

完成时间大约为24 小时

建议:8 weeks of study, 4 hours per week...
可选语言

英语(English)

字幕:英语(English)
100% 在线

100% 在线

立即开始,按照自己的计划学习。
可灵活调整截止日期

可灵活调整截止日期

根据您的日程表重置截止日期。
完成时间(小时)

完成时间大约为24 小时

建议:8 weeks of study, 4 hours per week...
可选语言

英语(English)

字幕:英语(English)

教学大纲 - 您将从这门课程中学到什么

1
完成时间(小时)
完成时间为 2 小时

Theory of cultural industries

This module gives an overview of main theories of cultural industries. We'll also talk about theories of creative industries and notion of creativity in general. You will get “research optics” to analyze cultural goods....
Reading
14 个视频 (总计 105 分钟), 1 个测验
Video14 个视频
Introduction2分钟
Main terms6分钟
Course methodology12分钟
How to understand industrialization8分钟
Main theoretical foundations of cultural industry theories4分钟
Frankfurt school view on industrialization of culture7分钟
Political economy view on industrialization of culture6分钟
Information and knowledge economy5分钟
Main periods in contemporary theories of cultural industries7分钟
The early school of cultural industries8分钟
From cultural industries to content industries5分钟
Contemporary challenges in digital world16分钟
Creative industries and its origins9分钟
Quiz1 个练习
Test 130分钟
2
完成时间(小时)
完成时间为 4 小时

Main principles of classic cultural industries

We'll talk about peculiarities of cultural goods, models of their commercialization and risks of their production. You will also learn relationships between different actors of cultural production....
Reading
9 个视频 (总计 83 分钟), 2 个测验
Video9 个视频
Failure to apply Marxist theory6分钟
Marketing of demand instead of marketing of supply9分钟
Strategies of risk minimization11分钟
Craft work and independence of authors9分钟
How to classify cultural products?8分钟
Cultural products outside industrial model9分钟
Models of valorization in cultural industries8分钟
Function of editor6分钟
Quiz1 个练习
Test 210分钟
3
完成时间(小时)
完成时间为 2 小时

History of reproducibility in media

During this week we'll consider historical context of industrialization of culture. In particular, industrialization of print media, audiovisual media and immaterial media will be studied....
Reading
19 个视频 (总计 120 分钟), 1 个测验
Video19 个视频
Printed book as the first reproducible media8分钟
Difference between written book market and printed book market12分钟
Copyright and its functions in industrial book production4分钟
Industrialization of periodicals and double conversion model8分钟
Movie sector and recorded music as media industries5分钟
Recorded music: between phonograph and gramophone5分钟
Mass consumption of music: model of service4分钟
From model of service towards model of mass-sold good4分钟
Early film entertainment models: personal vs collective consumption4分钟
Movie as experimental production3分钟
Industrial organization of first movie studios8分钟
From Hollywood classics to “blockbusters model”6分钟
Television, radio and interactive digital networks as immaterial goods and services4分钟
Radio: from equipment logics to content logics and commercial model5分钟
Network radio and television5分钟
Television as an industry9分钟
Diversification of the audiovisual production4分钟
Digital platforms as universal reproducibility6分钟
Quiz1 个练习
Test 330分钟
4
完成时间(小时)
完成时间为 4 小时

Evolution of cultural industries in digital age

During this week we'll learn transformations of cultural industries after digital revolution. We'll touch upon changes in business models, platforms and general logics shaping cultural industries in digital era....
Reading
16 个视频 (总计 130 分钟), 2 个测验
Video16 个视频
Appearance of new products: material vs immaterial8分钟
Further industrialization7分钟
Mediatization of everyday life8分钟
Individualization of cultural practices9分钟
Theory of communication needs and its evolution in digital environment9分钟
Platforms independence13分钟
Persistence of two general models8分钟
Crowdfunding and other quasi-models of direct purchase9分钟
Between proprietary and free access platforms6分钟
Shift in blockbuster model (long tail)6分钟
UGC shift and changes in production chain7分钟
User generated content8分钟
Self-publication and open access as a shift to alternative production8分钟
Media piracy as alternative production4分钟
Decline in media advertising7分钟
Quiz1 个练习
Test 410分钟

讲师

Avatar

Iliya Kiria

Professor
Department of Media

关于 National Research University Higher School of Economics

National Research University - Higher School of Economics (HSE) is one of the top research universities in Russia. Established in 1992 to promote new research and teaching in economics and related disciplines, it now offers programs at all levels of university education across an extraordinary range of fields of study including business, sociology, cultural studies, philosophy, political science, international relations, law, Asian studies, media and communications, IT, mathematics, engineering, and more. Learn more on www.hse.ru...

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