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返回到 Design-Led Strategy: Design thinking for business strategy and entrepreneurship

学生对 悉尼大学 提供的 Design-Led Strategy: Design thinking for business strategy and entrepreneurship 的评价和反馈

864 个评分


This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments. The problem this course helps address is the constant pressure managers face to be innovative and introduce novel products and services for their customers. However, many creative ideas get ‘stuck’ in the boardroom or are subject to intra-organizational tensions or group think. This course provides methodologies to break through these challenges. We build on the widely known concept of design thinking but update it and apply it to advance business strategy and entrepreneurship. Over five weeks you will learn what ‘design strategy’ is, how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce breakthrough ideas. We will also provide an exclusive, deep-dive into the practical application and impact of these strategies in one of Australia’s newest, most innovative financial institutions, UBank, and the global re-insurance giant, Swiss Re. Through conversations with their Senior Executive Leadership Teams, including UBank’s CEO, we will explore how they have embedded innovation through design thinking. By the end of this course, you will have a set of tools to inform product design and development for your own start-up, or to extend the product roadmap of an established organization....



Aug 19, 2019

This was very interesting and detailed oriented learning experience, giving insights towards the overall design leg strategy and components of creating a design led customer driven value proposition.


Sep 17, 2021

The course material was well packed and perfectly delivered. You would feel like is classroom-based. I think customer journey mapping should be included. Overall it was interesting and insightful.


101 - Design-Led Strategy: Design thinking for business strategy and entrepreneurship 的 125 个评论(共 231 个)


Apr 18, 2020

The course structure and the assignments were really very insightful

创建者 Biswanath R

Apr 2, 2022

Very crisp understanding I got from this course on Design Thinking

创建者 Jérôme D

Apr 18, 2020

This course was interesting and well organised. I recommend it.

创建者 Regina R

Jan 29, 2020

Very clear content and proactive way to apply the knowloadge.

创建者 Qing Z

Jan 23, 2022

This is one of the best Design Thinking courses I have.

创建者 Najem d

Aug 27, 2018

It's a rare opportunity to raise quality for leadership

创建者 X. C

Oct 3, 2021

Nice structured and systemic course! High recommended!

创建者 Steven B E

May 8, 2021

It is an excellent course, with very helpful material.

创建者 Jose C C

Oct 19, 2020

I really enjoyed the course. It is really innovative.

创建者 Amy L

Nov 17, 2019

Wonderful, informative and practical, thanks so much!

创建者 Joycemille R

Dec 22, 2021

This course is didatic and it has a clear contents.

创建者 Anthony C A

Dec 10, 2020

this course helped me a lot in design thinking area

创建者 Juan J F

Aug 19, 2018

Great opportunity to upgrade my bussiness knoledge.

创建者 Vamsee J

Jun 12, 2020

Teaches you Design Strategy in a practical manner.

创建者 Henrique C

Jun 8, 2020

Great content, lecture very good. Highly recommend

创建者 Nnoli O

Jul 8, 2021

Very detailed training!!! Well packaged course!!

创建者 sameer p

Feb 15, 2019

great course and thanks for giving it for free

创建者 dahianna a n m

Mar 24, 2022

muy practico y con conceptos innovadores

创建者 Ganesh H D o M

Mar 6, 2021

Best course offered by University of sydney

创建者 Christian A

May 23, 2019

I really learned what I expected to learn.

创建者 Nutthakarn S

Feb 10, 2019

Course is very clearly, easy to understand

创建者 Sanjay M

Jun 19, 2020

A very detailed step into Design Thinking

创建者 Wim V

May 19, 2020

Very well structured course, interactive!

创建者 Anoop D

Jun 28, 2020

all modules are described efficiently

创建者 Giuseppe L

Apr 7, 2019

A very well done course! Recommended.