For product leaders, creating new new products and improving existing products are imperatives for success. Maturing technologies and aging product portfolios are requiring companies to discover, develop, and deliver products that customers love. This course is focused on the first step of this journey, identifying and evaluating new product opportunities.
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课程信息
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100% 在线
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第 1 门课程（共 5 门）
初级
No prior experience required.
完成时间大约为13 小时
英语（English）
字幕：法语（French）, （欧洲人讲的）葡萄牙语, 俄语（Russian）, 英语（English）, 西班牙语（Spanish）
您将学到的内容有
Develop the skills for identifying and analyzing entrepreneurial ideas as a product leader
Foster thinking entrepreneurially with an awareness of entrepreneurial mindset, entrepreneurial motivation, and entrepreneurial behavior
Cultivate seeing entrepreneurially with attention to industry conditions, industry status, macroeconomic change, and competition
Champion acting entrepreneurially with an understanding of value innovation and opportunity identification
您将获得的技能
- Market Analysis
- Ideation
- Entrepreneurship
- Innovation
- Competitive Analysis
可灵活调整截止日期
根据您的日程表重置截止日期。
可分享的证书
完成后获得证书
100% 在线
立即开始，按照自己的计划学习。
第 1 门课程（共 5 门）
初级
No prior experience required.
完成时间大约为13 小时
英语（English）
字幕：法语（French）, （欧洲人讲的）葡萄牙语, 俄语（Russian）, 英语（English）, 西班牙语（Spanish）
提供方
马里兰大学帕克分校
The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.
授课大纲 - 您将从这门课程中学到什么
完成时间为 19 分钟
Introduction to Developing Innovative Ideas for Product Leaders
Get acquainted with the learning experience and course format, meet the faculty, and connect with classmates from across the globe.
完成时间为 19 分钟
1 个视频 （总计 4 分钟）, 5 个阅读材料
完成时间为 5 小时
Thinking Entrepreneurially
Examine entrepreneurial thinking within yourself and your colleagues with an awareness of entrepreneurial mindset, entrepreneurial motivations, and entrepreneurial behaviors
完成时间为 5 小时
17 个视频 （总计 182 分钟）, 12 个阅读材料, 3 个测验
完成时间为 5 小时
Seeing Entrepreneurially
Cultivate seeing entrepreneurially within yourself and your colleagues with attention to industry conditions, industry status, macroeconomic change, and competition
完成时间为 5 小时
16 个视频 （总计 174 分钟）, 13 个阅读材料, 4 个测验
完成时间为 3 小时
Acting Entrepreneurially
Champion acting entrepreneurially within the corporate environment with an understanding of value innovation and opportunity identification
完成时间为 3 小时
10 个视频 （总计 82 分钟）, 11 个阅读材料, 2 个测验
关于 Product Ideation, Design, and Management 专项课程
This Specialization is designed for aspiring and active product leaders seeking to pursue careers in product management, product design, and related roles. Through five practical courses, you will learn the fundamentals for designing and managing products. Upon completion, you will have created your own personal toolbox of knowledge and techniques for approaching and solving real-world problems that product leaders face.
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