课程信息
4.4
629 个评分
124 个审阅
专项课程
100% 在线

100% 在线

立即开始,按照自己的计划学习。
可灵活调整截止日期

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根据您的日程表重置截止日期。
完成时间(小时)

完成时间大约为16 小时

建议:4 hours/week...
可选语言

英语(English)

字幕:英语(English)

您将获得的技能

Marketing CommunicationsProduct DevelopmentPlanningNew Product DevelopmentEntrepreneurship
专项课程
100% 在线

100% 在线

立即开始,按照自己的计划学习。
可灵活调整截止日期

可灵活调整截止日期

根据您的日程表重置截止日期。
完成时间(小时)

完成时间大约为16 小时

建议:4 hours/week...
可选语言

英语(English)

字幕:英语(English)

教学大纲 - 您将从这门课程中学到什么

1
完成时间(小时)
完成时间为 4 小时

Show Me the Money!

The reality is that making games isn't just about art and creativity, though sometimes some of us wish that were the case. All art has economic considerations. Creative people need food, shelter and safe creative spaces to work within. Thus, one way or another the question of the economics of games is going to prove important. So understanding the flow of money in the game industry, as well as how to protect your own ideas will prove paramount in being able to make the craft of making games an economically justifiable activity....
Reading
10 个视频 (总计 75 分钟), 4 个阅读材料, 4 个测验
Video10 个视频
The Business of Videogames6分钟
Funding Models - Part 16分钟
Funding Models - Part 28分钟
Where are Games Sold?12分钟
How do You Make Money?5分钟
IP - Intellectual Property4分钟
IP - Copyright11分钟
IP- Patents and Trade Secrets6分钟
IP - Protecting Yourself9分钟
Reading4 个阅读材料
Welcome to the Dark Side...10分钟
The Game Industry and Making Money10分钟
The IP Conundrum...10分钟
Template for SWOT Analysis10分钟
Quiz3 个练习
Reflecting on Games and Money6分钟
The Game Industry and Money10分钟
Intellectual Property10分钟
2
完成时间(小时)
完成时间为 4 小时

Games are Made of People

I think one of the most important things to realize about the business of games is that games are made up of people. While I'm borrowing the line from "Soylent Green" to be a bit funny, the reality is that creative people really do live and breath the games that they make and a game can't exist without a good team behind it. In this module, you will explore the fundamentals of game production and teamwork. You will get a foundation in some of the project management tools and techniques that while you may not use them on this project will help you be a better game developer in the long run....
Reading
10 个视频 (总计 65 分钟), 5 个阅读材料, 4 个测验
Video10 个视频
It's About the People7分钟
Project Management Techniques6分钟
Complexity and Iteration6分钟
SCRUM4分钟
Project Management Tools6分钟
Leadership5分钟
Leadership Qualities6分钟
Leadership Style7分钟
Leadership Tasks5分钟
Reading5 个阅读材料
A Game Production Primer10分钟
Project Management Tools and Techniques10分钟
SCRUM in 10 Minutes10分钟
The Foundations of Leadership10分钟
Production Schedule Template Documents10分钟
Quiz3 个练习
Teamwork Fundamentals Quiz10分钟
Project Management Quiz8分钟
Leadership Quiz8分钟
3
完成时间(小时)
完成时间为 4 小时

Pitching Your Game and Yourself

It may seem a bit cliché, but the idea that perception is reality is perhaps doubly important in games. This doesn't mean that style rules over substance, but that they ultimately both have to exist. That can be a hard thing to hear, that how you present something (including yourself) is as important as what you are saying. This is why in this module we want you to think about presenting yourself or your game and how to best position it or you to get a job or interest people in your project. We're not asking you to write this time, so get ready to pitch!...
Reading
9 个视频 (总计 74 分钟), 5 个阅读材料, 2 个测验
Video9 个视频
Public Speaking - What Works?8分钟
Effective Visuals5分钟
How to Demo Your Game7分钟
Getting a Job...9分钟
Perfecting the Resume8分钟
Finding a Game Job9分钟
Interviewing8分钟
Interested People Are Interesting6分钟
Reading5 个阅读材料
Some Notes on Your Personal or Game Pitch10分钟
Positioning Yourself10分钟
The Portfolio10分钟
Going Indy...10分钟
Pitching Yourself...10分钟
Quiz1 个练习
The Art of the Demo10分钟
4
完成时间(小时)
完成时间为 4 小时

Entrepreneurship and Starting a Company

Starting a company isn't for everyone. But it is also good to know what goes into starting a company even if you're not the one doing it. Often times, as an employee, it can feel pretty arbitrary why a company makes the decisions it does (and sometimes it is, but for the sake of argument, we'll assume that the person at the helm of the company isn't just making random decisions). But, often there is a logic there and understanding why a company does what it does is often rooted in the logics that we will be discussing here....
Reading
7 个视频 (总计 47 分钟), 4 个阅读材料, 3 个测验
Video7 个视频
Entrepreneurship7分钟
Launching a Business6分钟
Business Structures8分钟
Business Planning7分钟
Client Communication7分钟
Physical Communication6分钟
Reading4 个阅读材料
Your Friends are NOT a Company10分钟
Launching a Business10分钟
Work for Hire and Clients10分钟
Competitive Analysis Templates and Discussion10分钟
Quiz2 个练习
Launching a Business Quiz8分钟
Work for Hire Communication Quiz6分钟
4.4
124 个审阅Chevron Right
职业方向

50%

完成这些课程后已开始新的职业生涯
工作福利

83%

通过此课程获得实实在在的工作福利

热门审阅

创建者 AAJun 5th 2016

A 'must' for everyone! Entrepreneurship is something unique, is not for everyone but can be reached with some effort. A course that can be applied to all areas. Nice experience.

创建者 RDJan 31st 2017

I am grateful to Coursera and MSU for this great leaning opportunity.Thanks Coursera and MSU for providing me such a great learning opportunity.Rafi Ud Din-Pakistan.

讲师

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Casey O'Donnell

Associate Professor
Media and Information

关于 Michigan State University

Michigan State University has been advancing the common good with uncommon will for more than 150 years. One of the top research universities in the world, MSU pushes the boundaries of discovery and forges enduring partnerships to solve the most pressing global challenges while providing life-changing opportunities to a diverse and inclusive academic community through more than 200 programs of study in 17 degree-granting colleges....

关于 Game Design and Development 专项课程

Break into the video game industry with theoretical, technical, and business knowledge from one of the world’s best programs. This Specialization covers the theoretical and practical foundations of video game production using the Unity 3D game engine. The Specialization is taught by faculty at Michigan State University with over fifty years of combined experience building games and teaching game production. Michigan State University is one of the top-rated game design and development programs in North America. You’ll learn to develop a game concept; prototype, test, and iterate on your ideas; and navigate licensing, marketing, and other business considerations. The specialization builds a solid foundation for industry roles as a gameplay designer, level designer, technical designer, technical artist, programmer, or producer. The capstone partner for the specialization is the online game portal Kongregate, which provides an avenue for distribution of the capstone project, as well as a pathway for monetization for aspiring game developers....
Game Design and Development

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