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学生对 加州大学尔湾分校 提供的 Introduction to Digital Marketing 的评价和反馈

16 个评分
4 条评论


Although traditional marketing strategies are still used, companies continue to shift their focus to digital approaches such as search engines, social media. These technologies take into account the journey of the customer and how they make their purchase decisions. It is important for marketers to have an understanding of digital marketing strategies and familiarize themselves with the key technologies underlying them. This course will offer students a panoramic view of digital marketing and provide insights into key strategies using Internet-based platforms. In addition, it will focus on content that resonates with consumers that helps businesses differentiate themselves in competitive markets....



1 - Introduction to Digital Marketing 的 4 个评论(共 4 个)

创建者 Arnold A

Nov 14, 2021

I​t is better to add more explanation about the difference between choosing keyword in PPC and SEO.

创建者 Tanushree T K

Sep 25, 2021

it was very informative and beneficial

创建者 Mingchen W

Oct 22, 2021

Great! It is very useful.


Sep 27, 2021

Simply Great!