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学生对 宾夕法尼亚大学 提供的 Introduction to Intellectual Property 的评价和反馈

4.7
46 个评分
3 个审阅

课程概述

Intellectual property is the currency of the tech world, with the world’s most valuable intellectual property assets dwarfing the value of their real-world counterparts. Apple’ trademarked brand was valued at over $100 billion as of 2017. J.K. Rowling’s Harry potter franchise has generated over $25 billion to date. But how did the law come to create such enormous value in intangible assets? This course will introduce the various types of U.S. intellectual property: patents, which cover inventions and process innovations; copyright, which protects original works of authorship; and trademarks, which protect a business’ commercial identity as the source of valuable goods and services. You will then explore case studies of how global businesses have used intellectual property law to generate enormous value from these intangible assets....
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1 - Introduction to Intellectual Property 的 3 个评论(共 3 个)

创建者 CHRISTOPHER E H

Jul 17, 2019

The course is very helpful in understanding the pillars as well as the basics of IP, that is Copyright, Patent and Trademark laws. It is a complex topic but the instruction did his best to make thing simple and understandable. I would definitely recommend this to others

创建者 Valerie A N

Aug 05, 2019

This course is an absolute gold mine.

创建者 Riya B

Jul 02, 2019

Great course! :)