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社会影响团队管理, 西北大学

4.6
431 个评分
89 个审阅

课程信息

This course will provide learners with a systematic general framework for analyzing persuasive influence situations. Learners will be able to identify different challenges faced by persuaders and to fashion appropriate strategies for addressing those challenges. The broad goal is to provide learners with not only an extensive persuasion tool kit, but also with an understanding of how different tools are useful in different situations. Specifically, the course will address four broad topics: strategies for influencing people’s personal attitudes; strategies for affecting social factors influencing behavior; strategies for affecting people’s perceived ability to undertake the desired behavior; and strategies for inducing people to act on their existing intentions....

热门审阅

创建者 DK

Jul 30, 2018

I found Professor O’Keefe's insights and his storytelling to be highly engaging. His videos helped me see new ways I can help my colleagues seize new opportunities to help our team. Thank you.

创建者 TH

Feb 03, 2016

Excellent, the entire presentation held together well. It built on itself and the result was a cohesive sense of understanding. This is how it's done, Northwestern. This is how it's done.

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86 个审阅

创建者 Michal Ziaja

Feb 06, 2019

I was very sceptical about this one as I’ve gone through Belfort’s Straight Line Persuasion, J. B. Peterson’s lectures and reads on persuasion, Mark Bowden’s “Winning body language”, Cialdini’s “Influence” and many, many more. Persuasion and influence are my passion. I thought what else can there be the afore mentioned haven’t covered yet. Well, I am glad I tried it out as information given during the course is incredibly useful and helpful at work and life in general. The material is clear, with a lot of examples so you can easily implement it in your daily routine right away. Influencing people will be easier for you after this course. 100% satisfied!

创建者 Deleted Account

Jan 14, 2019

Very useful and interesting course. It is very well recommended for others to participate in the course.

创建者 Sadhu kirtanpriyadas

Jan 07, 2019

I learned some good techniques in this course

创建者 Ana Carolina Maguire

Dec 24, 2018

This course was excellent! i loved how it was taught - very Dynamic! Thank you!

创建者 Haseena Kakar

Dec 06, 2018

Extremely concise and relevant material. Thank you for providing us the opportunity to learn while staying back at hoe.

创建者 David Almassian

Nov 18, 2018

One of the most interesting and well put together Coursera classes I have taken.

创建者 Maxim Tornov

Nov 11, 2018

Simply great!

创建者 Cristopher Arvizu Enriquez

Nov 08, 2018

All you need to be a better Social Influence Leader!!! THANK YOU Professor Daniel J. O'Keefe

创建者 Utku Kocak

Oct 31, 2018

Little brief but with full of insights. The only thing that is missing I think is tools that could be useful when we are dealing with ego and trying to convince people when we want somebody to stop a certain behavior.

创建者 Tiemo von Hinckeldey

Oct 30, 2018

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h very different to the other cources in the organizational leadership module. It provides great insight and simultaneously gives a rich set of tools.