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学生对 伊利诺伊大学香槟分校 提供的 Digital Media and Marketing Principles 的评价和反馈

4.2
1,422 个评分
298 个审阅

课程概述

The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment....

热门审阅

SK

Sep 02, 2019

The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.

LM

Aug 30, 2015

Very good, informative and useful. My only wish is that the presenter was a bit more natural, rather than appearing to read the text off the screen all the time. But that is just a minor comment

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1 - Digital Media and Marketing Principles 的 25 个评论(共 290 个)

创建者 Stefanie P

Feb 18, 2019

Learned absolutely nothing new from this course. Material was either already known, outdated, or not relevant. Presentation was one of the worst I have ever experienced. From the power point slides to the presenter himself - all of this would need a lot of improvement. Sorry to say: this course was a waste of my time.

创建者 Carlos E L D

May 23, 2018

It looks like the latest two courses in the Digital Marketing specialization were done under a limited time frame, and therefore, aren't good modules at all. I did rate star 5 for the previous 3 courses in this specialization.

创建者 Emilian M

Jan 15, 2019

Mike Yao's course was straight to the point, very useful information, concrete examples, great assignments.

创建者 Dana L

Jan 29, 2019

Great Course. Very interesting and helpful. The materials of the course are varied. Lectures include presentations, animations, interviews.

创建者 Beatriz E R

Feb 04, 2019

Very informative and practical.

创建者 Antony J L

Dec 15, 2018

Excellent course!!

创建者 Monica S

Jan 04, 2019

I enjoyed and enriched my knowledge taking the Digital Media and Marketing Principles course on Coursera. I highly recommend it to friends and colleagues.

创建者 Audrey L

Feb 21, 2019

Highly recommended!

创建者 Sambhav P R J

Feb 11, 2019

Its Just Amazing Course I Found To Be Very Helpful And Also Inspiring One I Would Recommend This Course To Any One With Interest In Marketing.

创建者 Marina M

Feb 16, 2019

I like this course. It helps me to understand the main digital media. It gave me structured information about digital world.

创建者 Sushan k

Feb 09, 2019

awsome course

创建者 Sharlene V

Mar 11, 2019

This really is a tough, but deliciously interesting course. The lecturer does not mess around and demands your full attention at all times. If you do this course - you will love it.

创建者 Omar S O G

Mar 12, 2019

I loved it! I highly and deeply recommend it!

创建者 Boris V

Dec 24, 2018

Excellent course! Many thanks indeed.

创建者 Ade A P

Dec 08, 2018

Good Course

创建者 Raveena R

Dec 13, 2018

Great experience

创建者 Tal v D

Apr 02, 2019

I loved the course for the instructor's clear explanation of the concepts.

Highly recommended!

创建者 Kevin O

Apr 08, 2019

Great

创建者 Mohamed Y A A

Feb 17, 2019

Thanks Prof. Mike

创建者 MOHAMED M H S

Feb 18, 2019

great course i love it

创建者 omoike i f

Jan 25, 2016

its great. Thank you for this

创建者 sopho

Mar 28, 2017

I like the teachers

创建者 Andrei B

Mar 15, 2018

So rich experience, good content.

创建者 Jose M G C

Mar 04, 2016

Great course and great teachers.

创建者 Jingjing L

Dec 27, 2015

Good introduction to the digital marketing landscape!