This course has helped me a lot in finding put the driving forces to accomplish my career goal as a musician. Moreover it helped me to identify the various music brand partnership around the globe.
This course is really helpful for those who want to build a career in music or want to build a band and managing them. Great Class, simple concepts, and connecting it all to your dream.
创建者 Brett M H•
I really love this course and think Leah Waldo's perspective as a musician is vital to understanding how to navigate the music business. I feel like this is part of Course 4 mixed with an actual musician's experience and guidance. It was really nice to feel like Leah understood that everything she was teaching was just a reflection of herself and her own experiences. I really appreciated this course even though she is a country music performer and I create beats - I felt like she cut through a lot of the crap that I might face as just a random student/musician in this course. As a producer, I felt like I was able to learn so much valuable information about how I need to navigate the music business even though I might be unaccustomed to that point of view. It made me think differently, and also allowed me to connect with a different genre of music. Leah was really good at emphasizing that the IVI is important to an artist and I think that translates to anyone trying to do something creative so it was one lesson that I pulled out of the whole course and can apply to almost anything creative. Learning about networking was also vital in teaching me about how I can extend my social sphere and try to reach out to my audience on a small and larger level.
创建者 Andrew A•
It was ok. Good to get some practice to help students I teach. The final project asks you to pick one component in the initial description, then expects you have done all components after you have submitted the project... so that was less good. This course is done from the perspective of an artist, with only industry people the artist has worked with being brought in. If you want the industry insider (producer, marketer, social media expert) experience, this is not it.
创建者 James N•
This is useful for those who need guidance on artist identity and vision and is new to the process of recording, collaborating, producers, setting article goals and the business side of working as an artist. This doesn't go massively into the detail one would want from a more experienced angle, but I enjoyed this reliably less-intensive Berklee course.
创建者 Olga L•
It was a good course, but gets too deep into subjects that aren't suitable for beginners. There are so many things to consider before thinking about crowdfunding for example. However, it was good to learn.
创建者 Elena T•
As a Marketing student, I have to admit that I really liked this course.
It gave me a clearer idea of the music industry and suggestions from a Marketing perspective on how to promote an artist!
创建者 Jeffrey T N•
Very good material for singer/songwriter with a small band wanting to make their first recording, or a budding artist planning to put something together.
创建者 LeAttol ( E L•
This course seems silly at first But it's an eye opener, Especially to the idea that the business seems a bit off kilter and over enthusiastic
创建者 Dan C•
This is a good course. I really appreciated used her personal experience as a living case study to teach and demonstrate the material.
创建者 Abu S M F•
You get to know a lot about crowdfunding, would like more in-depth methods and mechanics
创建者 James c•
Informative and good advice. Thanks alot
创建者 AADIL K•
创建者 Stephanie A•
I took this course as part of the Music Business Specialization and am not a musical artist myself. This course was geared towards musical artists and although I learned a lot of valuable information, some of the assignments were unnecessary for someone in my position including the final project. They should consider making it so non-artists can just do the peer-review portion and not the submission.
创建者 Rohit V R•
Instead of making me sit through Q&A sessions, I felt that these sessions could be used as research for the instructor and put forward to me as a more comprehensive maybe point wise instructions on what I need to do so I can make better note of things.
创建者 Karel P•
Creo que el curso tiene algunos conceptos desactualizados y otros muy personales. Por ejemplo, existen muchos casos de éxito de artistas cuyos ingresos dependen solo del streaming.
创建者 Elihú R M•
Esta bueno el curso; sin embargo, tiene algunos errores como la entrega final.
创建者 Andrés F G•
Its cool, but I would like that the instructor already have more trayectory
创建者 Leonardo R•
Good... but basic, not updated and not deep
创建者 Juan C C L•
Good intention, good vibe. Nice try.
This course is good for someone who is just starting out in their artist journey and is geared for someone who is a vocalist who is also a band leader. The budgeting and networking tips are very rudimentary and could have been left out, in my opinion, in place of more artist-relevant things - there are much better resources out there for learning these skills. The thesis in the first week about not seeing the "business" side of your artistic endeavors as a chore that is separate from your creative side as well as making sure you have a cohesive "elevator pitch" that shows your identity, vision and intention was good. Unfortunately, it was all downhill from there.
创建者 ASHNA G•
Good course i wish it should have social media tips to build brand in music instagram
创建者 Mohammad K H•
The full course is boring,.The total course is based and focused on the lecturar.
创建者 Daniela Z Q•
DO NOT, please DO NOT WASTE YOUR TIME (& MONEY) IN THIS COURSE. IT'S OUTDATED and BORING. The instructor just talks about her band ALL THE TIME, and is not even a big or a good band, they have barely 8 listeners per month on Spotify. So how can you trust her? She also talks about growing your fan base by asking people for their email to make email lists..... really??? is 2020 not 2008. This course does not teach you anything you can't google and I'm pretty sure you could get better results and ideas there, or watching youtube videos.
创建者 Brianna S•
I hate to give such a negative review, but I think this course is an absolute waste of time. First off, this is in the music business specialization on Coursera, however this course is really made for artists and not managers (like myself) or anyone else in the music field. In addition, the course is basically making you follow the steps that Leah did in her career, but when I researched her band I found that they are not successful in the slightest. Therefore this kind of invalidates the course as a whole.
创建者 Kaitlyn C•
I'm taking the Music Business Specialization to learn more about the music industry and hopefully get information on artist management. This course is for musicians or bands and the prompts and final project focus directly on what to do as an artist. I found it very difficult to take this course and to answer the discussion questions not being a musician.
创建者 Manuela S O•
This course is to focus on artist to be part of this specialization. Some lectures are pretty lame and bored. And if your are planning to become an artist manager, or working around an artist is useful, but questions are focused on you as an artist and it's impossible to develop the complete course without feeling alien.