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学生对 西北大学 提供的 设计与执行营销策略 的评价和反馈

1,051 个评分
171 条评论


In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - you will learn two of the most effective social strategies used by organizations today. You'll see real-world best practice examples and learn what metrics they use to gauge success. You will also learn the importance of infographics and the impact a well-designed landing page can have on your bottom line. All of the social skills you have learned thus far will be put into action with a multimedia filter and focus blog that you will create to demonstrate how social can enable real-time marketing results. After this MOOC, you will have developed a plan to reach your target consumer markets and know when it is best to either use or avoid specific social marketing strategies. Additional MOOC 3 faculty include: * Randy Krum (Data Visualization & Infographics Designer | Consultant | Author | Speaker | President, InfoNewt) * Stanford Smith (CEO, Pushing Social) * Andy Crestodina (Co-Founder & Strategic Director, Orbit Media Studios) * Ellen Valentine (Veteran Marketing Leader & Evangelist, Silverpop, IBM)...


Feb 11, 2016

I'm only on week 1, and already I've learned things that I can take back to work and use in our campaigns. Looking forward to finishing this and the rest of the classes in this specialization.

Feb 16, 2017

This Course is excellent and especially Prof Randy had put in a lot of effort to give this amazing series of Mooc on Social marketing. I highly recommend these Moocs .


51 - 设计与执行营销策略 的 75 个评论(共 168 个)

创建者 Romario V

Apr 8, 2016

Awesome course! Learned some interesting concepts, tips and tools for blogging and engaging with my network!

创建者 Claudia D L

May 9, 2017

Very easy to follow this format. Anyone who is a working professional will be delighted with this course.

创建者 Mark V

Oct 23, 2019

A solid foundation for understanding how to get started on content creating and engaging through BLOGs.

创建者 Max L

Jan 15, 2016

Great course from NorthWestern University, it helps me to know much more about social media marketing.

创建者 Natasha V

Dec 10, 2015

Good perspectives, introduced to the blogging world, could not ask anything better to learn. Super co

创建者 Chris K

Mar 26, 2017

Offered helpful and practical advice about how to use blogs to engage and retain your target market.

创建者 Nicolette W

Dec 1, 2016

I love this course! I'm learning so much! All the info is assisting me in building my own business.

创建者 Katherine B

Dec 6, 2015

I think course is my fave within the specialization stream, especially as I focused on blogging.

创建者 Arantxa C V V

Oct 1, 2019

Es muy bueno, aprendí mucho sobre el desarrollo de la relación con el mercado deseado a tratar.

创建者 rotem l

Mar 8, 2018

great course , really helping in the blog area , got me an amazing blog with great results

创建者 Juan A R P

Dec 27, 2015

Want to lear hands on theories?? This is the course to do. Great job guys!! Loving it! =D

创建者 John W

Jan 7, 2017

Very professionally presented. If I had the money I would enroll in the Master program!

创建者 Matthew G

Apr 3, 2016

Another great MOOC, with new knowledge obtained. I can't wait to take the next course!

创建者 Allan S

Jul 28, 2017

Very dynamic yet straight forward information to incorporate into existing strategy

创建者 Deonne R M

Mar 16, 2016

Key points that transcend social media to find a place in everyday life successes

创建者 Elias E K

Aug 12, 2020

really beneficial and practical for those in the industry, totally recommended!

创建者 Eugene T

Jan 4, 2016

Great course with great insights in engagement and nurture marketing strategies

创建者 Shelli

Jan 25, 2016

Great content! Applicable right away. Very engaging delivery and presenters.

创建者 Lisa S

Sep 4, 2016

I don't know why I did not review this! I have loved this whole series!

创建者 Silvers a T

Aug 6, 2020

Amazing Professor with great guest speakers, and insighful contents.

创建者 Ellie C

Jan 6, 2020

Very practical and quickly learn how to start your social marketing

创建者 Benjamin R

Dec 5, 2015

Me ha sido de gran ayuda,para comprender el mundo de las ventas.

创建者 Cyrus F

Jun 28, 2016

great course that brings your social impact to a higher level!

创建者 Apostolos G

Dec 14, 2015

The course provides applicable knowledge about social media.

创建者 Dmytro Z

Apr 29, 2018

The tips and steps for blog articles creation are awesome!