About this course: Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand. Learners will: o Understand both what personal branding means and what it means to inhabit their brand o Establish themselves on at least three social media platforms o Create a mission statement for their personal brand o Build a board of directors for their brand o Become familiar with the basics of digital security and reputation management o Create a system for on-going brand maintenance Join instructor Kimberley R. Barker as she provides a warm, supportive atmosphere in which learners are encouraged to intensively explore themselves in order to create a personal brand that authentically and effectively communicates their values and professional gifts. Together we will build a strong community in which to provide encouragement and feedback, and support each other as learners pursue their goal of successful brand creation.
Taught by: Kimberley Barker, MLIS, Manager for Technology Education & Computing
Claude Moore Health Sciences Library
| Commitment | 3-5 hours/week |
| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
| User Ratings |
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Amazing!
Short and sweet. Really enjoyed it and got a lot of good tips! Presenter is really engaging...no drifting off to sleep here!
Good selection of topics and building blocks to create a personal brand, keeping the length of the course manageable. I wish I would have seen more concrete examples of personal brands available out there, analyzed throughout the course, or even perhaps some interviews from people sharing their experience. I recommend the course for those planning to create their own brand.
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AF
Very helpful with both business and personal growth. Well structured program and up-beatly delivered. Very engaging, very informative. Thank you very much!