In "Engaging in Persuasive and Credible Communication", you will learn the key skill of persuasion, in the context of professional communication in a globalised world.
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新加坡国立大学
A leading global university located in Asia, the National University of Singapore (NUS) is Singapore’s flagship university, and offers a global approach to education and research with a focus on Asian perspectives and expertise. Its transformative education includes a broad-based curriculum underscored by multi-disciplinary courses and cross-faculty enrichment.
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Persuasive and Credible Communication: An Overview
In the first part, we will analyse and discuss theoretical concepts of both persuasion and credibility.
Principles of Persuasive Writing
In the second part, we will establish some basic rules of effective writing and examine how writing can be made more persuasive.
Persuasive Writing in a Globalised World
In the last part of the course, we will situate persuasive and credible writing in the larger context of a globalised world. We will tackle issues such as persuasion and credibility across cultures.
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- 5 stars70.32%
- 4 stars20.73%
- 3 stars5.69%
- 2 stars2.03%
- 1 star1.21%
来自ENGAGING IN PERSUASIVE AND CREDIBLE COMMUNICATION的热门评论
Useful to write a biography for publications / own professional website. Helpful for writing a cover letter effectively.
Thank you for this course! The information was very clear and interesting! The assignments were also very creative. So proud to become a part of this course
It helped me to polish my communication skills, which are key to open doors in all levels. Thank you teachers !
Lecturer is good. We can easy understans the course because he use the real life example.
关于 在全球化职场中进行有效沟通 专项课程
In this Specialization aimed for those who are preparing to enter the workplace, we will share with you some key cultural and linguistic features characterizing effective communication in this increasingly diverse and internationalised workplace.

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