关于此课程： Visual communication is as critical to professional success as written or oral communication. Graphic design skills will help you ensure that your visual business assets convey a clear and compelling message - and learning the essentials of good design is surprisingly easy. This course introduces you to a straightforward design process that emphasizes planning, clarity, and focus. You’ll learn to use contrast, repetition, proximity, and tension to create design that is both credible and visually appealing, and you’ll emulate best practices as you work with examples from a wide range of media. When you complete the course, you’ll have the skills you need to design clear and compelling presentation slides, professional reports, business websites, and more. All of the course assignments can be completed with basic presentation software such as Microsoft PowerPoint or Apple Keynote. You’ll have opportunities to work with and explore more sophisticated tools, such as Adobe Photoshop, Illustrator, and InDesign, as well.
制作方： 科罗拉多大学波德分校
教学方： David Underwood, Design and Media Teaching Consultant
PhET Interactive Simulations, Department of Physics, University of Colorado Boulder
| 基本信息 | |
| 级别 | Beginner |
| 语言 | English, 字幕： Italian |
| 硬件要求 | You'll need some presentation software, such as Microsoft PowerPoint or Apple's Keynote. |
| 如何通过 | 通过所有计分作业以完成课程。 |
| 用户评分 |
授课大纲
第 1 周
Module 1: Getting Started
This module introduces you to the importance of recognizing good design as the starting place for creating professional, attractive work of your own.
We will look to the ubiquitous world of graphic design to establish a vocabulary of successful design and to find inspiration for our own projects.
We will also discuss course prerequisites and review a basic digital design glossary that will help you navigate your chosen application.
12 视频, 4 阅读材料
- 视频: Introduction to the Specialization (For New Learners)
- 视频: What's So Great About The Capstone? (For New Learners)
- 视频: From Writing to Design; the Handoff
- 视频: The Importance of Designing Well
- 视频: Course Overview
- 视频: Course Prerequisites
- Reading: A Few Important Points About This Course
- 视频: Glossary of Design Terms
- Reading: A Glossary of Design Terms
- 视频: Professionalism in Design
- 视频: Designing with a Critical Eye
- 视频: Developing a Design Vocabulary
- Reading: Developing a Design Vocabulary
- Reading: Why Designers Use Templates
- 视频: The Importance of Inspiration
- 视频: Unexpected Places Yield Unexpected Results
已评分: Glossary Quiz
已评分: Seeking Inspiration
第 2 周
Module 2: The Blank Canvas
This module will look at the blank canvas – the untouched rectangle that will become our design project. We’ll discuss the importance of working with a grid, understanding negative space, and using appropriate margins. This module will also explore the palette of elements which, when chosen and used wisely, ensure that the finished design project is successful. We’ll cover type, color, images, and graphic elements such as borders, bars, and backgrounds.
15 视频, 4 阅读材料
- 视频: The Necessity of Structure
- 视频: Introducing the Grid
- Reading: Practicing Building Grids
- 视频: The Grid and Audience Perception
- 视频: The Power of Negative Space
- Reading: Practicing Negative Space
- 视频: Introducing the Palette
- 视频: Type Is the Message
- Discussion Prompt: Choosing a Typeface
- 视频: Type Anatomy
- 视频: Type Families
- 视频: Type Formatting
- 视频: Creating with Type
- Reading: Practicing Templates
- 视频: Color and Its Meaning
- Discussion Prompt: Choosing Color
- 视频: Color and the Natural World
- Discussion Prompt: Photographic Layout
- 视频: Image Treatment
- 视频: Creative Cropping
- 视频: Graphic Elements
- Reading: Practicing Cropping
已评分: Typeface Quiz
已评分: Seeing Design 'Tricks' in Action
第 3 周
Module 3: Tricks of the Trade
It's time to start designing! In this module, we'll discuss the process of composition. We'll use the palette items covered in Module 2, and deploy common visual design “tricks” such as contrast, repetition, sublimation, tension, and more. To help see both the effect and the universality of these design approaches, we'll look at design examples from art history, film, and current media. We’ll also cover the strategy of composition. We'll see that providing an obvious target, maintaining a natural visual flow, and prioritizing information are all critical to clear visual communication.
12 视频, 4 阅读材料
- 视频: Design "Tricks"
- 视频: Designing with a Closed Set of Elements: The Clarity Guitars Ad
- Reading: Using the Closed Set
- 视频: Contrast
- Discussion Prompt: Practicing Contrast
- Reading: Practicing Contrast 2
- 视频: White Space
- Discussion Prompt: Practicing White Space
- 视频: Repetition in writing, design, and presentation
- 视频: Rhythm or Repetition
- Discussion Prompt: Practicing Repetition
- 视频: Sublimation
- Discussion Prompt: Practicing Sublimation
- 视频: Interlocking Elements
- 视频: Introduction to Tension
- Reading: Practicing Tension
- 视频: Tension and Movement
- Reading: Practicing Logos
- 视频: Targets and Portals
- Discussion Prompt: Identifying Targets
- 视频: Establishing Priorities
- Discussion Prompt: Designing a Cover
已评分: Design Critique
第 4 周
Module 4: Revision and Distance
As we've said before, designers don't work in a vacuum. Our work will be judged by others, and, as good designers, we will learn to take that judgement constructively and in stride. In this module we’ll talk about what it means to be confident, yet open to criticism. We’ll explore the importance of revision as an ongoing component of design, as well as the need to enlist feedback and maintain distance in assessing our own work.
4 视频, 2 练习测试
- 视频: Your Work Is Not Precious; Your Ability Is
- Discussion Prompt: Designing with Criticism
- 视频: You Are Your Own Worst Critic
- Practice Quiz: Rubric Training Quiz 1
- Practice Quiz: Rubric Training Quiz 2
- 视频: Looking Back at Best Practices
- 视频: Moving Forward: Public Speaking
已评分: Poster Design
常见问题解答
运作方式
Coursework
Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.
Help from Your Peers
Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.
Certificates
Earn official recognition for your work, and share your success with friends, colleagues, and employers.
制作方
科罗拉多大学波德分校
CU-Boulder is a dynamic community of scholars and learners on one of the most spectacular college campuses in the country. As one of 34 U.S. public institutions in the prestigious Association of American Universities (AAU), we have a proud tradition of academic excellence, with five Nobel laureates and more than 50 members of prestigious academic academies.
价格
| 购买课程 | |
|---|---|
| 访问课程材料 | 可用 |
| 访问评分的材料 | 可用 |
| 收到最终成绩 | 可用 |
| 获得可共享的课程证书 | 可用 |
评分和审阅
This course was great it help a lot since I am studying Public Relations and Marketing, I feel more confident when doing a poster, flyer, brochure....Thanks a lot to Dave!!
:)
This is an exceptional course, if you are looking for basics of design. Even if you are not a professional designer or don't want to be one then also, you should learn this course. This course can guide you in making & delivering better presentations. Power Point tool is all you need to explore this course. I'd recommend this course to anyone who wants to present himself/herself in a very erudite & professional manner.
Love from India!
Made me more aware of powerpoint features and design in general. I now have a new perspective of what's being advertised to me.