Welcome to Graphic Design, the second course in the Effective Communications Specialization. Over 70 different companies have provided this specialization to their employees as a resource for internal professional development. Why? Because employers know that effective visual communication is the key to attracting an audience, building a relationship, and closing the sale.
This practical course gives you the tools to create professional looking Powerpoints, reports, resumes, and presentations.. Using a set of best practices refined through years of experience, you’ll:
• make your work look fresh and inspired.
• apply simple design “tricks” to begin any project with confidence and professionalism.
• receive and respond to criticism and revise your project from good to great.
"This course is fantastic. It teaches a great amount of starter graphic design information but it is broken down into easily understood videos and quizzes. The quality was top notch and the interaction was as good as you would get in a brick and mortar school. I did not feel like I was missing anything by taking it online." - a recent Graphic Design student
All of the course assignments can be completed with basic presentation software such as Microsoft PowerPoint, Google Slides, or Apple Keynote. You’ll also have opportunities to explore and apply more sophisticated tools, such as Adobe Photoshop, Illustrator, and InDesign.
提供方
教学大纲 - 您将从这门课程中学到什么
周
1完成时间为 4 小时
Module 1: Getting Started
This module introduces you to the importance of recognizing good design as the starting place for creating professional, attractive work of your own.
We will look to the ubiquitous world of graphic design to establish a vocabulary of successful design and to find inspiration for our own projects.
We will also discuss course prerequisites and review a basic digital design glossary that will help you navigate your chosen application.
12 个视频 （总计 32 分钟）, 4 个阅读材料, 2 个测验
12 个视频
(Optional) What's So Great About The Capstone? (For New Learners)3分钟
(Optional) From Writing to Design; the Handoff2分钟
(Optional) The Importance of Designing Well1分钟
Course Overview2分钟
Course Prerequisites2分钟
Glossary of Design Terms5分钟
Professionalism in Design2分钟
Designing with a Critical Eye1分钟
Developing a Design Vocabulary1分钟
The Importance of Inspiration1分钟
Unexpected Places Yield Unexpected Results4分钟
4 个阅读材料
A Few Important Points About This Course10分钟
A Glossary of Design Terms15分钟
Developing a Design Vocabulary10分钟
Why Designers Use Templates10分钟
1 个练习
Glossary Quiz20分钟
周
2完成时间为 8 小时
Module 2: The Blank Canvas
This module will look at the blank canvas – the untouched rectangle that will become our design project. We’ll discuss the importance of working with a grid, understanding negative space, and using appropriate margins. This module will also explore the palette of elements which, when chosen and used wisely, ensure that the finished design project is successful. We’ll cover type, color, images, and graphic elements such as borders, bars, and backgrounds.
15 个视频 （总计 65 分钟）, 4 个阅读材料, 2 个测验
15 个视频
Introducing the Grid4分钟
The Grid and Audience Perception4分钟
The Power of Negative Space2分钟
Introducing the Palette1分钟
Type Is the Message6分钟
Type Anatomy5分钟
Type Families7分钟
Type Formatting9分钟
Creating with Type3分钟
Color and Its Meaning3分钟
Color and the Natural World3分钟
Image Treatment2分钟
Creative Cropping4分钟
Graphic Elements2分钟
4 个阅读材料
Practicing Building Grids30分钟
Practicing Negative Space30分钟
Practicing Templates10分钟
Practicing Cropping10分钟
2 个练习
Typeface Quiz20分钟
Seeing Design 'Tricks' in Action12分钟
周
3完成时间为 10 小时
Module 3: Tricks of the Trade
It's time to start designing! In this module, we'll discuss the process of composition. We'll use the palette items covered in Module 2, and deploy common visual design “tricks” such as contrast, repetition, sublimation, tension, and more. To help see both the effect and the universality of these design approaches, we'll look at design examples from art history, film, and current media. We’ll also cover the strategy of composition. We'll see that providing an obvious target, maintaining a natural visual flow, and prioritizing information are all critical to clear visual communication.
12 个视频 （总计 34 分钟）, 4 个阅读材料, 1 个测验
12 个视频
Designing with a Closed Set of Elements: The Clarity Guitars Ad45
Contrast4分钟
White Space3分钟
Repetition in writing, design, and presentation1分钟
Rhythm or Repetition2分钟
Sublimation2分钟
Interlocking Elements2分钟
Introduction to Tension5分钟
Tension and Movement4分钟
Targets and Portals3分钟
Establishing Priorities2分钟
4 个阅读材料
Using the Closed Set10分钟
Practicing Contrast 2
Practicing Tension45分钟
Practicing Logos45分钟
周
4完成时间为 7 小时
Module 4: Revision and Distance
As we've said before, designers don't work in a vacuum. Our work will be judged by others, and, as good designers, we will learn to take that judgement constructively and in stride. In this module we’ll talk about what it means to be confident, yet open to criticism. We’ll explore the importance of revision as an ongoing component of design, as well as the need to enlist feedback and maintain distance in assessing our own work.
4 个视频 （总计 14 分钟）, 3 个测验
4 个视频
You Are Your Own Worst Critic3分钟
Looking Back at Best Practices4分钟
Moving Forward: Public Speaking1分钟
2 个练习
Rubric Training Quiz 145分钟
Rubric Training Quiz 245分钟
4.7
146 个审阅83%
完成这些课程后已开始新的职业生涯
46%
通过此课程获得实实在在的工作福利
22%
加薪或升职
热门审阅
i will definitely recommend this course not only to those interested in graphic design but also to those who have to make simple power point presentations. you will find the tips very useful!
There were a lot of design elements thought were irrelevant, now i know better. This course made graphic design limitless. It also show me how to do more and appreciate everything visible
讲师
David Underwood
Design and Media Teaching ConsultantPhET Interactive Simulations, Department of Physics, University of Colorado Boulder
关于 科罗拉多大学波德分校
CU-Boulder is a dynamic community of scholars and learners on one of the most spectacular college campuses in the country. As one of 34 U.S. public institutions in the prestigious Association of American Universities (AAU), we have a proud tradition of academic excellence, with five Nobel laureates and more than 50 members of prestigious academic academies.
关于 Effective Communication: Writing, Design, and Presentation 专项课程
Over seventy companies and tens of thousands of students worldwide have used Effective Communication to deliver ideas powerfully in the workplace. By taking Business Writing, Graphic Design, and Successful Presentation, you’ll hone your written, visual, and verbal business presentation skills. You'll learn to write well-organized, clear business documents; to design elegant presentation slides, reports, and posters; and to present and speak with confidence and power. In the final Capstone Project, you'll develop a portfolio of work—including a memo, a slide deck, and a presentation—to showcase your communication skills and represent your personal brand. The Effective Communication Specialization takes you on a journey of self realization. You’ll learn that excellence in communication involves the ability to express who you are—your best self—in everything you do.
What our students say:
"A life-changing specialization."
"Simple yet powerful rules."
"Essential for everyone."
常见问题
我什么时候能够访问课程视频和作业？
注册以便获得证书后，您将有权访问所有视频、测验和编程作业（如果适用）。只有在您的班次开课之后，才可以提交和审阅同学互评作业。如果您选择在不购买的情况下浏览课程，可能无法访问某些作业。
我订阅此专项课程后会得到什么？
您注册课程后，将有权访问专项课程中的所有课程，并且会在完成课程后获得证书。您的电子课程证书将添加到您的成就页中，您可以通过该页打印您的课程证书或将其添加到您的领英档案中。如果您只想阅读和查看课程内容，可以免费旁听课程。
退款政策是如何规定的？
有助学金吗？
What kind of software will I need to complete this course?
Learners need some familiarity and access to presentation software like Microsoft PowerPoint, Google Slides, and Apple Keynote. Although it is not required, design students may also use programs like Adobe Photoshop, Illustrator, or InDesign.
还有其他问题吗？请访问 学生帮助中心。
