课程信息
4.6
62 个评分
19 个审阅
This course will teach you an inbound approach to sales that focuses on being helpful, not salesy. By the end of this course, you'll be able to prospect for new business, qualify for high-quality prospects, book meetings with decision makers, handle buyer's objections, and negotiate and close a deal. By following this process, you'll be able to jumpstart your career in sales with tactical tips and advice to run an effective sales playbook. Free accounts you'll need to go through this course: - HubSpot Academy: https://hubs.ly/H0dM-NY0 - LinkedIn: https://linkedin.com - Gmail: https://google.com/mail/ - About.me: https://about.me/...
Globe

100% 在线课程

立即开始,按照自己的计划学习。
Calendar

可灵活调整截止日期

根据您的日程表重置截止日期。
Beginner Level

初级

Clock

Approx. 7 hours to complete

建议:4-5 hours/week...
Comment Dots

English

字幕:English, Romanian, Chinese (Simplified)...

您将获得的技能

Sales StrategyNegotiationCustomerPlanning
Globe

100% 在线课程

立即开始,按照自己的计划学习。
Calendar

可灵活调整截止日期

根据您的日程表重置截止日期。
Beginner Level

初级

Clock

Approx. 7 hours to complete

建议:4-5 hours/week...
Comment Dots

English

字幕:English, Romanian, Chinese (Simplified)...

教学大纲 - 您将从这门课程中学到什么

Week
1
Clock
完成时间为 1 小时

Welcome to the Sales Training Course by HubSpot: Techniques for a Human-Centric Sales Process.

In this module, we'll introduce the course, what you can expect, and the importance of being able to sell....
Reading
2 个视频(共 3 分钟), 2 个阅读材料
Video2 个视频
Welcome!1分钟
Everyone is a salesperson.1分钟
Reading2 个阅读材料
Why "To Sell Is Human" and We're All Salespeople25分钟
Course Overview10分钟
Week
2
Clock
完成时间为 3 小时

How To Find Businesses To Sell To

In this module, we'll introduce how to find businesses to sell to, referred to as prospecting. We'll cover basic prospecting techniques on Google, social media, networking events and more passive prospecting through simple inbound marketing for salespeople. There are further readings to learn about other prospecting tactics, activities for you to complete, and assessments to take....
Reading
5 个视频(共 19 分钟), 7 个阅读材料, 3 个测验
Video5 个视频
How to Prospect on Google3分钟
How to Prospect on Social Media aka Social Selling4分钟
How to Prospect at Networking Events3分钟
Inbound Marketing for Salespeople5分钟
Reading7 个阅读材料
8 Little-Known Ways to Find New Prospects on LinkedIn10分钟
How to Create Detailed Buyer Personas for Your Business30分钟
How to Network Like a Pro: 10 Ways to Make a Long List of Meaningful Connections20分钟
A Minute-By-Minute Breakdown of How I Navigate Networking Conversations15分钟
Buyer Persona Resources10分钟
Create a CRM Account and Adding a Contact10分钟
Prospecting on Google Maps and LinkedIn30分钟
Quiz3 个练习
Prospecting Fundamentals30分钟
The Hybrid Salesperson10分钟
Why a CRM?5分钟
Week
3
Clock
完成时间为 3 小时

How to Book Meetings with Your Prospects

In this module, you will learn how to filter for high-quality, good fit prospects. You'll do this by writing effective prospecting emails that communicate your value proposition to book meetings with prospects. We've provided further readings and resources to help you write better emails, activities for you to complete, and assessments to take....
Reading
6 个视频(共 20 分钟), 5 个阅读材料, 1 个测验
Video6 个视频
How to Filter for High Quality Prospects4分钟
Book a Meeting with High Quality Prospects2分钟
A Formula to Write Bulletproof Emails2分钟
What’s Your Value Proposition?2分钟
Create an Sequence of Emails for Automated Follow Up8分钟
Reading5 个阅读材料
How to Write Networking Emails That People Can't Ignore40分钟
Company Research Tools10分钟
Prospecting Email Templates10分钟
Researching for High Quality Prospects30分钟
Top-down or bottom-up?10分钟
Quiz1 个练习
Booking Meetings, Value Propositions, and Writing Effective Emails20分钟
Week
4
Clock
完成时间为 3 小时

Qualifying a Prospect Through Conversation

In this module, you're going to learn about the importance of the exploratory call and how that helps you further qualify your prospects through conversation. You'll get scripts and phrases to help you run the call and get the information you need while building a relationship with your prospects. There are further readings to learn about other prospecting tactics, activities for you to complete, and assessments to take....
Reading
6 个视频(共 14 分钟), 4 个阅读材料, 1 个测验
Video6 个视频
Preparing for the Call2分钟
The Exploratory Call is the New Closing Call4分钟
Scripts and Phrases for the Exploratory Call2分钟
Follow Up Calls1分钟
The Other Side - Personal Branding1分钟
Reading4 个阅读材料
GPCT: A New Framework for Qualifying Prospects30分钟
The Ultimate List of Sales Exploratory Call Questions20分钟
Exploratory Call Checklist10分钟
Improve Your Personal Branding分钟
Quiz1 个练习
Effectively Qualifying Your Prospects20分钟
4.6

热门审阅

创建者 TKMar 21st 2018

Very practical course with a lot of real life experiences. I found the suggestions and methods very useful especially as someone with a limited knowledge of sales.

创建者 KPJul 12th 2018

Amazing content conveyed in a simple way throughout the course. One of the best courses I've come across in sales domain!

讲师

Ellen Zehntner

Sales Manager
Sales

Jill Fratianne

Channel Sales Manager
Sales

Robert L. Malta

Senior Inbound Growth Specialist
Sales

Brian Signorelli

Director of Global Sales Partner Program
Sales

关于 HubSpot Academy

HubSpot Academy is the worldwide leader in inbound marketing, sales, and customer service/success education. Since 2012, HubSpot Academy has been on a mission to transform the way people and companies grow, offering online training for the digital age: courses, projects, certifications, and software training. Now, HubSpot Academy's Inbound Certification has become the official badge of the inbound movement, with over 60,000 awarded annually. The online courses developed by Academy’s students and teachers are translated into four languages, and the award-winning certifications are completed by hundreds of people each day all over the world. As HubSpot’s (NYSE: HUBS) official learning resource, HubSpot Academy aims to educate and inspire people everywhere, helping them learn how to market, sell, and grow an inbound business. Learn more at http://academy.hubspot.com/. ...

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