Chevron Left
返回到 体育营销

学生对 西北大学 提供的 体育营销 的评价和反馈

4.7
997 个评分

课程概述

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

热门审阅

DS

Jul 13, 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.

JJ

Jan 27, 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

筛选依据:

326 - 体育营销 的 341 个评论(共 341 个)

创建者 NIKHIL V

Sep 27, 2021

创建者 Ioannis S

May 10, 2020

创建者 Leandro G

Jun 3, 2020

创建者 Bruno Z

May 22, 2019

创建者 Rafael F

Sep 7, 2020

创建者 Jai G

May 5, 2020

创建者 Timur A

Oct 11, 2019

创建者 Michael R

May 5, 2020

创建者 Alanna D

Oct 30, 2021

创建者 Edward H

Jun 27, 2020

创建者 David D Z

Mar 16, 2020

创建者 Adriano L

Jul 11, 2021

创建者 Agustina R

Jul 20, 2020

创建者 Tarek A F

Apr 9, 2022

创建者 Patrick G

Jul 5, 2022

创建者 Luca I

Jun 7, 2021