课程信息
4.2
19 个评分
4 个审阅

第 3 门课程(共 4 门)

100% 在线

立即开始,按照自己的计划学习。

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初级

完成时间大约为19 小时

建议:4 weeks of study, 2-3 hours/week...

英语(English)

字幕:英语(English)

第 3 门课程(共 4 门)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

初级

完成时间大约为19 小时

建议:4 weeks of study, 2-3 hours/week...

英语(English)

字幕:英语(English)

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 5 小时

Introduction

A science has laws and rules. But art has no laws or rules. In fact, art is about breaking the rules, to create wonderful new works. Innovation is an art, not a science; it is about breaking the rules intelligently, to create value through novel, useful ideas. The best way to learn the art of innovation, or indeed to learn any art, is from those who have mastered it at the highest level and are willing and able to share their wisdom. In this course, a master innovator, Dadi Perlmutter, shares with Coursera learners what he has learned during 34 years of world-changing innovation at Intel Corp., where he served until recently as Executive Vice President. Perlmutter summarizes over three decades of innovation in ten key lessons, recounted in conversation with Prof. Shlomo Maital. Our hope is that these ten lessons will significantly improve your chances of success as an entrepreneur. At the end of this module you will be able to analyze situations of failure and success, and to draw conclusions for future situations....
10 个视频 (总计 80 分钟), 6 个阅读材料, 4 个测验
10 个视频
Introduction16分钟
Love and Knowledge are Infinite, Grow and Share - video 17分钟
Love and Knowledge are Infinite, Grow and Share - video 24分钟
Love and Knowledge are Infinite, Grow and Share - video 38分钟
Learning from Failure and Success - video 19分钟
Learning from Failure and Success - video 25分钟
Learning from Failure and Success - video 37分钟
Nothing Moves Without a Vision - video 18分钟
Nothing Moves Without a Vision - video 23分钟
Nothing Moves Without a Vision - video 38分钟
6 个阅读材料
General Instructions for the course10分钟
A Letter to Our Learners10分钟
Additional Readings - Introduction10分钟
Additional Readings - Love and Knowledge are Infinite: Grow and Share10分钟
Additional Readings - Learn from Failures and Successes: Failing is Good!10分钟
Additional Readings - Nothing Moves without a Vision10分钟
3 个练习
Love & Knowledge6分钟
Failure & Success4分钟
Vision4分钟
2
完成时间为 4 小时

Strategy, Action & Resistance

Many highly creative people never get beyond vaguely talking about their ideas. Don’t be like them, Perlmutter counsels. Take action to implement at least some of your ideas. The bigger your idea, the more resistance you will likely encounter. Perlmutter explains how he overcame such resistance, in order to help you do the same. At the end of this module you will be able to define key features of your product or service in order to differentiate it. You will also be able to focus on key ideas in order to fight resistance. ...
9 个视频 (总计 67 分钟), 3 个阅读材料, 4 个测验
9 个视频
Have a Differentiated Market Transforming Strategy - video 28分钟
Have a Differentiated Market Transforming Strategy - video 37分钟
Dare to take action - video 19分钟
Dare to take action - video 26分钟
Dare to take action - video 35分钟
Fight Resistance - video 16分钟
Fight Resistance - video 29分钟
Fight Resistance - video 36分钟
3 个阅读材料
Additional Readings - Have a Differentiated Market-Transforming Strategy10分钟
Additional Readings - Dare to Take Action10分钟
Additional Readings - Fight Resistance10分钟
3 个练习
Build a Differentiated Market Strategy4分钟
Dare to Take Action6分钟
Fight Resistance4分钟
3
完成时间为 4 小时

Ecosystem, Team & Simplicity

Innovators and their innovations rarely stand alone. Most innovations are part of large complex ecosystems. Perlmutter counsels you to design your ecosystem to enhance your innovation and offers examples of how he himself did this with the Centrino chipset. He then discusses how innovators can build powerful, effective teams. At the end of this module you will be able to design an ecosystem and build a powerful and effective team. You will also be able to simplify a complex product or service....
9 个视频 (总计 66 分钟), 3 个阅读材料, 4 个测验
9 个视频
It's all About the Ecosystem - video 26分钟
It's all About the Ecosystem - video 36分钟
Build a Team with the Right Culture - video 16分钟
Build a Team with the Right Culture - video 210分钟
Build a Team with the Right Culture - video 35分钟
Keep it Simple - video 19分钟
Keep it Simple - video 27分钟
Keep it Simple - video 35分钟
3 个阅读材料
Additional Readings - It is All About the Ecosystem10分钟
Additional Readings - Build a Team: It is About the Culture10分钟
Additional Readings - Keep It Simple!10分钟
3 个练习
Ecosystems4分钟
Build a Team4分钟
Keep It Simple6分钟
4
完成时间为 4 小时

Summary & Final Assignment

We began by observing that innovation is about breaking the rules. Nonetheless, experience shows that there are some basic lessons that can be learned from long years of experience, lessons that can help young startup entrepreneurs improve their chances of ultimate success. We hope and trust that Coursera learners have integrated these ten lessons, adapted and expanded them to fit their needs and personalities, and will make them part of their personal toolbox as they set out to use their creativity to change the world. The capstone project, the fourth of four courses in this specialization, will help them learn how to do this. ...
9 个视频 (总计 77 分钟), 3 个阅读材料, 3 个测验
9 个视频
Work Hard - video 26分钟
Summary5分钟
Interview with Nobel Prize winner Prof. Dan Shechtman - video 15分钟
Interview with Nobel Prize winner Prof. Dan Shechtman - video 24分钟
Interview with Ariel Maislos (Anobit)20分钟
Interview with Uri Weiser - part 16分钟
Interview with Uri Weiser - part 28分钟
Interview with Uri Weiser - part 38分钟
3 个阅读材料
Additional Readings - Work Hard10分钟
General Instructions for Final Assignment10分钟
Podcast by Kfir Damari (SpaceIL)10分钟
2 个练习
Summary & Conclusion6分钟
Group Discussion Participation4分钟
4.2
4 个审阅Chevron Right

热门审阅

创建者 ZSJul 19th 2016

Outstanding session! Thanks to Professor Shlomo and Dadi Perlmutter for sharing their wisdom and their convergent visions. -Zyad

讲师

Avatar

Prof. (Emeritus) Shlomo Maital

Prof. Shlomo Maital Sr. Research Fellow, S. Neaman Institute, Technion
Industrial Engineering

关于 以色列理工学院

The Technion – Israel Institute of Technology is one of the world's top science and technology research universities. The Technion was founded in 1912 and its main campus is located in Haifa, Israel...

关于 创业 专项课程

The Startup Entrepreneurship specialization focuses on issues of Innovation, Creativity and Entrepreneurship. It leads the students through the entire process of creating a start-up from an idea. Part One deals with ideas, and the creative imagination: discovering new ideas, new products, new services, new and better ways to do almost anything. Part Two focuses on how to build a business (entrepreneurship). This course guides the learner through a series of tools and methods that help take an idea and make it happen, in a way that can sustain the business or organization that delivers it to humanity. Use this course to build a solid business or organization around the idea you developed during Part One. Part Three offers Innovation Career Lessons from a Master of proven achievements. During this course you will follow conversations and interviews with Dadi Perlmutter, who until recently was Executive VP of Intel Corporate, the highest ranking Israeli executive of any multinational company....
创业

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