This course weds business strategy with the principles of macroeconomics. It offers valuable a powerful toolbox together with cases and lessons across all major functions of business, management, from finance, operations management, and marketing to human resource management, organizational behavior, statistics, and, of course, business strategy.
Strategic Business Management - Macroeconomics
提供方
University of California, Irvine
教学大纲 - 您将从这门课程中学到什么
周
1An Overview of Modern Macroeconomics
8 个视频 （总计 68 分钟）, 2 个阅读材料, 1 个测验
8 个视频
From Macro Problems and Tools to Strategic Business Cycle Management4分钟
Macroeconomics in Your Business and Personal Lives9分钟
Microeconomics vs. Macroeconomics5分钟
The Big Macroeconomic Issues, Part One10分钟
The Big Macroeconomic Issues, Part Two4分钟
The Major Macroeconomic Policy Tools12分钟
The Ups and Downs of the Business Cycle11分钟
2 个阅读材料
Syllabus10分钟
Weekly Topics分钟
1 个练习
Lesson 115分钟
周
2The Aggregate Supply-Aggregate Demand Model
9 个视频 （总计 64 分钟）, 1 个阅读材料, 1 个测验
9 个视频
Introduction5分钟
A "Price Adjustment Mechanism" or Income Adjustment Mechanism?3分钟
The Emergence of John Maynard Keynes4分钟
Say's Law7分钟
The Quantity Theory of Money8分钟
The Aggregate Supply-Aggregate Demand Model3分钟
Why the Aggregate Demand Curve Slopes Down8分钟
Why the AD Curve Shifts11分钟
Shifts in the Aggregate Supply Curve11分钟
1 个阅读材料
Weekly Topics分钟
1 个练习
Lesson 215分钟
周
3The Keynesian Model and Fiscal Policy
8 个视频 （总计 69 分钟）, 1 个阅读材料, 1 个测验
8 个视频
The Coming of John Maynard Keynes7分钟
The Analysis of the Keynesian Model, Part One12分钟
Analysis of the Keynesian Model, Part Two13分钟
The Keynesian Expenditure Multiplier8分钟
Closing Recessionary and Inflationary Gaps5分钟
Closing An Inflationary Gap and Tax Cuts Versus Government Spending7分钟
The Keynesian Model Then and Now7分钟
1 个阅读材料
Weekly Topics分钟
1 个练习
Lesson 315分钟
周
4Monetary Policy and Business Strategy
10 个视频 （总计 71 分钟）, 1 个阅读材料, 1 个测验
10 个视频
All About Interest Rates7分钟
The Kinds and Functions of Money4分钟
Determinants of Money Demand5分钟
How Paper Money is Created and the Money Multiplier8分钟
The Money Supply Multiplier and Where Money Comes From6分钟
The Nuts and Bolts of Monetary Policy8分钟
Using Monetary Policy to Close Recessionary and Inflationary Gaps6分钟
Monetary Versus Fiscal Policy4分钟
Monetary Policy and Strategic Business and Money Management12分钟
1 个阅读材料
Weekly Topics分钟
1 个练习
Lesson 415分钟
讲师
Dr. Peter Navarro
ProfessorPaul Merage School of Business
关于 University of California, Irvine
Since 1965, the University of California, Irvine has combined the strengths of a major research university with the bounty of an incomparable Southern California location. UCI’s unyielding commitment to rigorous academics, cutting-edge research, and leadership and character development makes the campus a driving force for innovation and discovery that serves our local, national and global communities in many ways.
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