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学生对 哥本哈根商学院 提供的 战略管理 的评价和反馈

4.7
2,441 个评分
549 个审阅

课程概述

The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- you will gear up for the challenges of strategy formulation and implementation in a 21st century business. After taking the course, you'll be able to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Prepare for the Capstone Project for the Strategic Management and Innovation Specialization...

热门审阅

TV

Sep 21, 2016

I liked the course a lot, the references were great and gave me great insight about Strategic Management. The lecturer was really good, specially if you compare him to the one in Strategy Formulation.

SS

Feb 23, 2019

Awesome Course. Very well explanation of the concepts and the material content is fabulous. I will definitely recommend this course to my contacts who are interested in pursuing business strategy.

筛选依据:

151 - 战略管理 的 175 个评论(共 536 个)

创建者 Guimarães F R J

Feb 08, 2016

This course 'til now is the most practical and clear strategic course that I ever joinded. It's objective, practical e very efficient.

创建者 Si S

Dec 06, 2016

Really well put to gather course. I have started to implement some of the ideas found within this course into my consultancy work. Great stuff.

创建者 Elina J

May 08, 2016

This course was easy to follow without any prior knowledge to strategy and then builds up the knowledge for the project at the end of the course.

创建者 Emersson M G

Apr 06, 2017

It is Genial +

创建者 Bernard D V

Sep 15, 2016

Very good class about Strategic Management. You will learn the history of strategy, you will study the different kind of strategy, the modern era of strategy,...

It's a good start if you want to know more about Strategy in general.

创建者 Muhammad A I

Mar 29, 2016

The best course uptil now. !

The tutor in the videos explains very good.

创建者 Ashher M K

Feb 29, 2016

So far, the best of the courses I've gone through on Coursera. Prof. Austin has made the difficult concepts of Strategic Management look so simple and easy to understand that even candidates with no prior management experience get really well versed with management techniques at the end of this course.

I'd strongly recommend all management students to take up this course.

创建者 Giorgi L

Feb 23, 2016

Thanks !

创建者 Sarkis B

Dec 04, 2015

This course is really great. A complete overview on the standard strategy topics plus some new and enlightening views.

Thank you for sharpening my strategic capabilities and skills.

创建者 ANIBAL H B

Dec 18, 2017

EXCELENTE CURSO. GRACIAS!!

创建者 Ana C d S C

Oct 16, 2015

Very good!!!

创建者 Hemang K

Dec 04, 2015

Excellent Course and even a better Prof!!

创建者 Quynh M

Dec 24, 2015

Very interesting lecture and inspiring intructor. The lectures are designed for every student so they can have a peripheral view on strategic management, learning materials beside main lectures are also very attractive as well

创建者 Emilio R

Jul 23, 2016

great

创建者 Rene R

Oct 25, 2015

Useful, good insights, the idea of analyzing the history of strategy

创建者 Ryan N

Dec 12, 2015

Clear types of strategic approach.

A good quiz to reinforce the learning

Short and sweet with real examples.

创建者 Walter J

Dec 21, 2015

Original, fresh, engaging. Quite a lot learned.

创建者 Arushi R

Oct 28, 2015

A very interesting and useful course. I took it as a supplement to my studies at my B-school. It has helped clarify many concepts and given me applicable tools. Loved the lectures,quizzes and the Capstone project. I highly recommend this course to anyone who wants to learn about Strategy at its core.

Thank you Professor Robert Austin! Your teaching methods are very different from what I have here in India, The examples you gave throughout the course were very apt and aided my greatly.

创建者 Andrew T A

Jan 27, 2016

The course was very relevant and Rob expained the concepts very well

创建者 Laurentiu B

Dec 09, 2015

G

创建者 Mariana

Nov 25, 2015

Thank you very much for practical cases, new points of view, references and additional sources! I loved the Course!

Can't wait to finish the next Courses of the Specialization.

创建者 Johanna I

Mar 24, 2016

Very professional course, very interesting, I loved it! Thank you!

创建者 Guilherme C

Oct 07, 2015

Great Course the english is very well spoken, the literature is very well distributed along the course, the examples are really clear and you can learn on your own pace. I strongly recommend this course for business students, and entrepreneurs. The Capstone project is quit challenging to make you think outside the box, and really encourage you to use all of the features you have learned along the course. Plus the teacher is really clear within the knowledge that is being spread and the content of the course is very current, and can help you open your mind for new ideas.

创建者 Abdurrahman S

Oct 24, 2017

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创建者 Nikita P

Jan 21, 2016

very cool content!