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初级

完成时间大约为15 小时

建议:2-3 hours/week...

英语(English)

字幕:英语(English)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

初级

完成时间大约为15 小时

建议:2-3 hours/week...

英语(English)

字幕:英语(English)

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 4 小时

Course Overview & Week 1: Business & the Environment

Welcome! Before starting today's video lectures, please have a look at the course syllabus below. In this first session, we'll explore six fundamental differences between how, in my view, CEOs and board members think about the impact of business on the environment and how environmental activists, lobbyists, journalists, and legislators think about the same ideas. The session also deals with the evolution of environmental concern over the last 60 years and how business has responded. Objectives: To understand the different mindset that business has with respect to other parts of civil society and develop an appreciation for the relatively rapid evolution that has occurred in the relationship between business and the environment in the last 60 years.

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7 个视频 (总计 54 分钟), 5 个阅读材料, 1 个测验
7 个视频
1. Course Introduction7分钟
2. Governance & Sustainability8分钟
3. Six Differences9分钟
4. The Last 60 Years11分钟
5. How Business Has Responded10分钟
6. Session Summary: It's Not About Right and Wrong!4分钟
5 个阅读材料
About This Course2分钟
Course Syllabus5分钟
Required Reading Week 1: "A Strategic Approach to Sustainability"30分钟
Optional Reading: Strategy & Sustainability2小时
Quiz 1 Solutions10分钟
1 个练习
Week 112分钟
2
完成时间为 2 小时

Week 2 - Strategic Issues

This session calls out the strategic issues in which environmental sustainability plays a key role, such as securing a license to operate, dealing with competition, and shaping consumer and societal perception. Learning Objectives: To dig into the different ways in which the issue of environmental sustainability becomes a subject for business strategy.

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6 个视频 (总计 43 分钟), 2 个阅读材料, 1 个测验
6 个视频
2. Catastrophic Risks5分钟
3. License to Operate8分钟
4. Consumer Response10分钟
5. Technological Innovation7分钟
6. Globalization7分钟
2 个阅读材料
Ted Talk: Elon Musk and the mind behind Tesla20分钟
Quiz 2 Solutions10分钟
1 个练习
Week 214分钟
3
完成时间为 2 小时

Week 3 - Strategic Options

This session first introduces the idea of environmental sensibility which will be different for companies in different business sectors and in different parts of the world. It then develops six strategic approaches that businesses might follow according to the degree to which they choose to comply with or go beyond legislation. Learning Objectives: To understand the idea of environmental sensibility and to explore different levels of response. In addition, learners will be able to determine the right approach for specific firms in a specific sector and place.

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6 个视频 (总计 47 分钟), 3 个阅读材料, 1 个测验
6 个视频
2. Take the Low Road & Break the Law7分钟
3. Wait and See6分钟
4. Show and Tell8分钟
5. Pay for Principle9分钟
6. Think Ahead7分钟
3 个阅读材料
Learning Objectives2分钟
Ted Talk, "Ray Anderson: The business logic of sustainability"15分钟
Quiz 3 Solutions10分钟
1 个练习
Week 312分钟
4
完成时间为 2 小时

Week 4 - Environmental Interest Groups

Part of the issue in choosing a strategy to deal with environmental issues is to fully understand the broad spectrum of environmental interest groups. This session explores how the movement took off, distinguishing between four types of groups and examining how business might consider interacting with them (and vice versa). Learning Objectives: To explore the nature of four different types of environmental interest groups such that their motivations and behaviors can be better understood.

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6 个视频 (总计 51 分钟), 2 个阅读材料, 1 个测验
6 个视频
2. Conservationists7分钟
3. Activists12分钟
4. Localists8分钟
5. Advocates5分钟
6. Non-Market Strategy4分钟
2 个阅读材料
Ted Talk, "Global priorities bigger than climate change"16分钟
Quiz 4 Solutions10分钟
1 个练习
Week 410分钟
4.5
38 个审阅Chevron Right

50%

完成这些课程后已开始新的职业生涯

33%

通过此课程获得实实在在的工作福利

来自Strategy and Sustainability的热门评论

创建者 SPFeb 2nd 2018

Really well put together course material. Mike Rosenberg is a great expert to listen to and his course is very easy to follow, and very comprehensive. I thoroughly enjoyed it!

创建者 VAOct 10th 2017

This course has showed the basic framework of strategy and sustainability very well. The peer assignment also very interesting. Overall, I really enjoyed the course.

讲师

Avatar

Mike Rosenberg

Assistant Professor
Strategic Management

关于 西班牙IESE商学院

For over fifty years, IESE, the graduate business school of the University of Navarra, has been at the forefront of management education, developing and inspiring business leaders who strive to make a deep, positive and lasting impact on the people, companies and society they serve....

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