课程信息
This course will explore current challenges and opportunities facing firms in the area of environmental sustainability. It will begin with an introduction to sustainability, with a particular focus on how environmental sustainability is relevant to business. Topics such as unsustainable consumption/consumer behavior, market research sustainable product design, sustainable value chains and communications will be covered. The bottom-up approach in terms of immersion, emersion, and design as applied to sustainable business enterprise will be covered. The course concludes with a summary of insights on global challenges in business, with particular focus on poverty and the environment, and on the unique approach employed here in terms of bottom-up immersion, emersion, design, innovation, and enterprise.
Upon successful completion of this course you will be able to:
• Understand the importance of sustainability for business
• Learn about specific topics consumer behavior, market research, product design, value chains and communications using the sustainability lens in business
• Design solutions and develop enterprise plans for sustainable business initiatives
• Apply the bottom-up approach for sustainable business initiatives in any context
This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.
筛选依据：
6 个审阅
创建者 Yuankai Liu
•May 04, 2019
The course is poorly planned and elaborated. It seems that there is no center theme or theory behind the course.
创建者 Jason Ginzkey
•Apr 30, 2019
Quizzes were terrible
创建者 Subrat Goswami
•May 09, 2018
G
创建者 Natalie Cleaver
•May 01, 2018
This course is so poorly organized and presented that it is generous to call it a course.
创建者 Andrew Bettin
•Apr 21, 2018
This course is nearly identical to Sustainable Innovation for Subsistence Marketplaces.
创建者 Michael Monte
•May 24, 2017
Not a fan of the opened ended nature of the course.
