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学生对 弗吉尼亚大学 提供的 Digital Product Management: Modern Fundamentals 的评价和反馈

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1,124 条评论


Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation:


Jun 24, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

May 19, 2019

I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.


476 - Digital Product Management: Modern Fundamentals 的 500 个评论(共 1,130 个)

创建者 Edegard M d S

Oct 16, 2017

Very helpfull and really gave me a north. Now I'm ready to next step: Building something with agile!

创建者 Santiago V M

May 2, 2021

Excelente curso!!! me ha sido de gran valor en el proceso de complementar mis competencias como PM.

创建者 Saurabh S

Feb 8, 2021

It is an excellent course. It surely gives true sights when it comes to Digital Product Management.


Jun 19, 2020

It was an nice course, I have thoroughly enjoyed your teaching it was very useful

Thank you so much

创建者 Alok

Oct 3, 2018

I think it's a great course if someone wants to start building understanding of Product Management.

创建者 Banurekha M

Aug 24, 2020

Well done for someone new to the concept like me, it was really enlightening and exciting to learn

创建者 Kahraman A

Sep 9, 2021

A​lex rocks! Very practically, huge outcome, absolute good presentation, infotainment at its best

创建者 Tycho V

Mar 15, 2021

Great for product managers to follow this course.

It really helped me to get more insights as a PM

创建者 Jean B

Dec 5, 2020

Radically improved my perspective on Product Management. Will continue the journey and learn more

创建者 LongNan

Feb 26, 2019

Great course structure and helped me with a structure thinking and approach on product management

创建者 Mariam K

Oct 17, 2021

Very useful course both in general theory and in specific techniques to apply to my everyday job

创建者 Amir H B M

Aug 14, 2021

Great course lots of new information learned love the lean startup strategy and MVP! Thank you!!

创建者 beth

Oct 15, 2020

super up to date for an older class! It was equal parts tough/ challenging and fun/ interesting.

创建者 Naheed R

Apr 7, 2020

This is a nice course for anyone having a rough idea of what PM is and would like to learn more.

创建者 JigishaM

Dec 12, 2021

The way the course was structured gave be a very good beginner's insight to product management.

创建者 Arabinda N D

Jun 29, 2021

Very well done and recommended for aspiring PMs or PMs who are looking to improve their skills.

创建者 manik

Jan 2, 2021

Excellent overview of product management fundamentals coupled with practical advice and toolkit

创建者 Fan Y

Aug 12, 2018

Thanks Alex for this PM course, very informative and I will try something out in my daily work.

创建者 Denis P J

Mar 23, 2021

Great course with a lot of very good insights on the importance and role of a Product Manager.

创建者 Jorge M

Sep 7, 2020

it is an excellent course .It gives you a big view of what digital product management is about

创建者 Olajide O

Jun 13, 2020

It is a really comprehensive course that introduces you to product management. I learned a lot

创建者 Kristin B

May 6, 2020

Excellent course I learned so much! I hope to take some more courses to pursue PM as a career.

创建者 Maciej M

Aug 24, 2018

A bit dry delivery of the lectures, but very useful, full of actionable tips & just practical.

创建者 Brigid L

Jul 7, 2021

Excellent content - practical and well thought through! Alex Cowan (Instructor) was awesome.

创建者 Akhil N

Sep 1, 2020

This course helps to understand the fundamentals of product management in a clear defined way