Introduction - Week 4

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4.5(161 个评分)
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RB
Sep 1, 2019

It pretty well structured, I work in sales for a couple of years and the course has helped me to realize how bad I have been leading a sales team.

KN
Jun 12, 2020

I am so proud that I attend this amazing and reach course.\n\nThank you Michael F. Walsh, Ph.D, Suzanne C. Bal and Emily C. Tanner, Ph.D .

从本节课中
Inside/Outside Sales, Buying Centers, and Overview of the Personal Selling Process
This module presents two kinds of sales operations: inside and outside sales. We also present an overview of personal selling and introduce the concept of a buying center.

教学方

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    Michael F. Walsh, Ph.D.

    Department Chair & Associate Professor of Marketing
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    Suzanne C. Bal

    Teaching Assistant Professor, Marketing
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    Emily C. Tanner, Ph.D.

    Assistant Professor, Marketing

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