6.0 What is brand engagement and why do you need it?

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您将学习的技能

Brand Architecture, Product Management, Brand Management, Brand Engagement

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4.7(1,464 个评分)
  • 5 stars
    73%
  • 4 stars
    22%
  • 3 stars
    4%
  • 2 stars
    1%
  • 1 star
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AS

May 13, 2020

Learnt about how to build brand equity, brand architecture and brand portfolio, what is brand pipeline and how to manage brand engagement, which are going to help me in my marketing career.

J

Jun 14, 2019

Very practical course taught by giving real time examples. The assignments,quizzes and reading materials were extremely amazing based on real life situations. Learnt a lot from the course.

教学方

  • Luis Rodriguez Baptista

    Luis Rodriguez Baptista

    Professor

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