结构性进入壁垒 / 承诺 Structural Entry Barriers/Commitment

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您将学习的技能

Game Theory, Strategic Thinking, Competition (Economics), Porter'S Five Forces Analysis, Strategic Management

审阅

4.8(473 个评分)

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GH

Aug 20, 2017

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love the way professor lead me. easy to understand the core idea of these theories.

MC

Nov 7, 2015

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awesome!! the professor explained details very clearly. I have learned a lot

从本节课中

进入新市场 Entering a New Market

本模块与市场进入有关。我们首先看一下用于评估市场吸引力的不同工具,再讨论已被证明有助于进入新市场的策略。我们也会从其他角度分析这一现象,了解现有企业为了阻挡新竞争者进入市场需要采取的措施。

教学方

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    Tobias Kretschmer

    Professor

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