Marketing of demand instead of marketing of supply

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审阅

3.8(67 个评分)

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    55.22%
  • 4 stars
    13.43%
  • 3 stars
    7.46%
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    7.46%
  • 1 star
    16.41%

HS

Jun 9, 2019

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I had no idea about cultural and creative industries. This lecture offered me a fine and general overview about the concepts.

WC

May 30, 2021

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Very complete and useful course, I recommend it a lot.

从本节课中

Main principles of classic cultural industries

We'll talk about peculiarities of cultural goods, models of their commercialization and risks of their production. You will also learn relationships between different actors of cultural production.

教学方

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    Iliya Kiria

    Professor

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