Today’s workplace calls for a new style of leadership to embolden and accelerate innovation. Design offers a novel way to discover market opportunities, experiment to validate concepts and mitigate risk, and deliver value to all stakeholders. This course offers hands-on experience applying human-centered design process to real-world challenges, and requires you to explore the world around you. Learn how to engage with end users, effectively frame problems, identify potential solutions, and build prototypes to test assumptions and learn what works (and doesn’t). Then dive into a range of ways large and small to bring design innovation into your organization.
Generating How Might We (HMW) Questions from Insights
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审阅
LK
Jul 07, 2019
Found all leadership courses from Northwestern brilliant in material, innovative, and with great common sense applied to concepts..
TJ
Jun 12, 2016
Probably the most eye-opening and useful class of all the specialization. Took significantly more time, but was very insightful.
从本节课中
Using Design Principles to Innovate and Find Opportunities
You will learn that the first step in the design process is finding opportunities. Human-centered designers do so by immersing themselves in a particular user context to identify areas of focus for design innovation.
教学方
Elizabeth Gerber
Associate Professor, Co-director of the Research Cluster at the Segal Design Institute
Pam Daniels
Clinical Assistant Professor, Design Innovator in Residence
Ed Colgate
Allen and Johnnie Breed University Design Professor, Professor of Mechanical Engineering, Director of the Engineering Design and Innovation Masters Program at the Segal Design Institute
Greg Holderfield
Pentair - D. Eugene and Bonnie L. Nugent Clinical Associate Professor of Design, Director of the Segal Design Institute, Co-Director of the MMM Program
