Introduction: Running Facebook Experiments

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您将学习的技能

A/B Testing, Meta advertising, Social Media Marketing, Data Analysis, Ads Manager

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MM

Feb 5, 2022

The course helped me to summarize all the knowledge and skills learned during the previous courses within the Program.

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Jan 23, 2022

Helped me revise all the stuff that I have learnt in the previous courses in the specialization.

从本节课中

Running Facebook Experiments

In week 3, you’ll learn how to run Conversion Lift and Brand Lift tests on Facebook Ads Manager. You’ll learn how to evaluate the results of these tests and how these results can inform the future of your campaign.

教学方

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    Anke Audenaert

    CEO & Co-Founder Aptly, Adj. Professor, UCLA Anderson School of Management

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