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How to Manage Channels and Resolve Conflict

Course video 19 of 39

At the end of this module you will know the steps to designing and managing a distribution channel. You will also be able to distinguish the various types of distribution channels and conflicts that arise among them, as well as ways to combat these conflicts. You will also understand the current nature, structure, key players, and future of trade marketing.

IE商学院
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课程 3(共 5 门,营销战略 专项课程

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