What is Price?

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IE商学院
4.5(271 个评分) | 8.6K 名学生已注册
课程 3(共 5 门,营销战略 专项课程
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4.5(271 个评分)
  • 5 stars
    176 ratings
  • 4 stars
    62 ratings
  • 3 stars
    25 ratings
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    5 ratings
BS

Mar 29, 2019

I am very much Greatfull to Coursera for giving me this opportunity to have a certified course thank you.

VT

Jul 02, 2017

Very thorough course, For non- business guy, as the course progresses the difficulty level increases.

从本节课中
Price and Pricing Policy
At the end of this module you will have taken away an overview of price and the various factors that affect it. You will also be able to use various approaches to strategically price products and services.

教学方

  • Maria Teresa Aranzabal

    Maria Teresa Aranzabal

    Professor
  • Fernando Cortiñas

    Fernando Cortiñas

    Professor

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