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来自 Rice University 的课程

Oral Communication for Engineering Leaders

22 个评分

Rice University

Oral Communication for Engineering Leaders

22 个评分

课程 1（共 3 门，Specialization Communication Skills for Engineers）

Taught by Rice University communication faculty from the Rice Center for Engineering Leadership (RCEL). This course covers core topics in oral communication: Communication strategy, content, data visualization, and delivery. You’ll learn key principles in • Creating a communication strategy • Developing a clear message and organizing persuasive content • Creating strong visual support • Presenting data effectively • Presenting professionally and confidently • Handling formal presentations, giving pitches, speaking extemporaneously, managing online presentations, and lowering public speaking anxiety Selected materials courtesy of Communication Faculty at Rice University - all rights reserved.

从本节课中

Week 3: Creating Visual Support: A Picture Is Worth a Lot of Words

Develop good visual support for your content. Learn how to create attractive slides and other types of visuals. Especially important for engineers, you’ll find out how to show and explain complex data so your audience understands it.

When, How, and Why to Use Supporting Visuals5:45

More Visual Support Tools3:37

与讲师见面

Beata Krupa
Lecturer in Professional and Engineering Communication
Rice Center for Engineering Leadership
Gayle Moran
Lecturer in Professional and Engineering Communication
Rice Center for Engineering Leadership

We have a few more tools we can play with to make our PowerPoint interesting.

Nancy Duarte in her excellent book,

Slide:ology talks about far key visual elements we can play with.

These are background, color, text and images.

Use simple backgrounds.

In this slide, background interferes with the content of the slide.

This one is much easier to interpret, isn't it?

Use high contrast between background and fonts.

This is particularly important now.

When we design slides, we often look at them on the high quality monitors.

Our colors look great, but then the actual presentation may be happening in

a poorly lit room using an old projector that makes everything look fuzzy.

High color contrast is your best bet.

A few warnings.

Red on dark background is not a good choice.

Yellow on white is not visible.

Red and blue hurts your eyes.

Also, remember that about 8% of the population have

problems seeing combinations of red, green and blue.

High contrast colors are usually on the opposite sides of the color wheel.

Pick one or two colors and use them consistently for emphasis.

Always use Sans Serif fonts.

Serif fonts have those little staff in the letter design and

they're difficult to see from the distance.

Finally, animation.

Use animation only if there is a reason to animate.

Animation can be good to show a process or to highlight something.

Too much animation, things flowing in, dissolving and

blinking distracts from what you are saying.

After this part, we were talking about designing traditional slides with fair

amount of text.

There is another school of PowerPoint called Presentation Zen.

The term was introduced by Garr Reynolds, let me quote Reynolds's advise.

Nothing in your slide should be superfluous ever.

Your slide should have plenty of white space or negative space.

The less clutter,

you have a new slide the more powerful your visual message will become.

Steve Jobs was famous for using sense light, one or two images per slide.

His presentations were focused on what he had to say and how he was saying it.

The problem with using Zen method in engineering presentation

is that often to effectively explain complex ideas,

you need to walk listeners through a complex explanation.

Powerful images with very few words are great to build emotional response and

to aid remembering, but sometimes they do not provide enough information.

If you want to use Zen slides, add handouts to your presentation and

refer to it as you talk.

It is also possible to mix regular slides with Zen slides in the same presentation.

To summarize, PowerPoint slides should support you as a presenter.

Never read from your slides.

Slides are just illustrations or tools to emphasize the points you are making.

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