3.1 What is differentiation and value proposition?

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Market Segmentation, Marketing Process, Positioning (Marketing), Value Proposition

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SM
Aug 24, 2017

a real valuable source of learning positioning and really talented and well educated instructors , my only concern is that Citroen case study that there was no eng subs at all

MM
Jul 7, 2016

If you want to have a clear map about marketing proccess especially marketing strategy, this MOOC is a must-have course.

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Differentiation and Value Proposition

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    Ignacio Gafo

    Professor

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