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Recognizing and Avoiding Common Pitfalls

Course video 13 of 47

In this module, you will be able to identify the business objectives and assess the suitability for quantitative research. You will be able to build on qualitative findings to help inform a survey. You will be able to discuss the various types of surveys and take steps to design and implement a survey. You will also be able to recognize and avoid common survey pitfalls.

加州大学戴维斯分校
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课程 3(共 4 门,市场调查 专项课程

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