Implementation of the Model

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宾夕法尼亚大学
4.6(9,416 个评分) | 190K 名学生已注册
课程 1(共 5 门,商业分析 专项课程
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您将学习的技能

Predictive Analytics, Customer Analytics, Regression Analysis, Marketing Performance Measurement And Management

审阅

4.6(9,416 个评分)
  • 5 stars
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  • 4 stars
    25.39%
  • 3 stars
    5.96%
  • 2 stars
    1.27%
  • 1 star
    0.69%
PJ

Feb 03, 2020

The course is very good. I have learned a lot from the course. A lot of interesting topics and help me to under the marketing. I will for sure continue learning more courses from this specialization.

AV

Sep 11, 2016

I really enjoyed the class. Analytics are such an important part of today's understanding of the customer but have other uses even beyond that. Professor Fader has really great insight on the subect.

从本节课中
Predictive Analytics

教学方

  • Placeholder

    Eric Bradlow

    Professor of Marketing, Statistics, and Education, Chairperson, Wharton Marketing Department, Vice Dean and Director, Wharton Doctoral Program, Co-Director, Wharton Customer Analytics Initiative
  • Placeholder

    Peter Fader

    Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative
  • Placeholder

    Raghu Iyengar

    Associate Professor of Marketing
  • Placeholder

    Ron Berman

    Assistant Professor of Marketing

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