but then also, if you think about, on that
affect, or that liking dimension, the blues and greens
tend to be better liked colors in the U.S. where oranges and yellows are a
little bit less liked in the U.S. And this may be different in other cultures.
For example, orange is a very popular color in India.
There's other rules about colors.
But there's been a, color's an interesting thing.
And, there's been a lot of research on color.
and so there's certain things that we know of that the
way people automatically react to these colors going back to that perception.
So, red for example, as I mentioned
is an exciting color. It can, it gets attention.
It's part of the reason why fire engines are red.
Or sometimes they're yellow.
Both of them are very attention-getting colors.
Red also means love. It means passion.
But red also stimulates appetite.
And so you'll see a lot of food logos like
McDonald's, Pizza Hut, K, KFC, Windows, Chipotle, Windows, Wendy's, Chipotle.
They all stimulate appetite, and they all have a lot of red in their logo.
Blue, on the other hand, is a calming color and
it is not a good color for food, for food.
Blue actually is a color that curbs appetite and
some people have said that if you're on a diet
and you want to like try not to eat as
much, having blue plates can curb your appetite a little.
blue, as I mentioned, is also a color that's frequently preferred by men.
Green is a color that's tranquil. It means health.
It can mean money. It can mean nature.
A lot of environmental companies use the green color to give you that green notion.
But green also means fertility.
And if you've seen some of the recent M&M's ads.
And you know, Miss Green, you know? She's a pretty sexy M&M.
And that's also that green color.
Brown is reliable, bor-, a little bit boring, practical earth.
White is an interesting color,
because white can mean purity, it can mean innocence.
people play around with white space.
They can, it can be high design, if there's a lot of white space.
the spacious, is, issue.
People there's a lot of things that are
done with white, white's a very interesting color.
Black, on the other hand, sometimes is seen as
evil, you know, it, it can symbolize in some cultures
death or mourning but, you know, people wear a
lot of black because they think it creates the perception
that they're thinner. yellow is a very bright color.
It creates a lot of energy.
It has been shown, and this is somewhat
interesting, that yellow can sometimes make babies cry.
So, it's kind of maybe not the best color to paint for a newborn's room.
Orange is exciting, warm, it, it's, it, an enthusiastic color.
Lavender on the other hand, is calming, more relaxing.
Purple is associated
with royalty, with wealth, with wisdom.
And pink as I mentioned is more of a girl's co, color.
It, it's warm. It's a calming color.
very feminine.