Analyze Digital Marketing Spend in Tableau

提供方
Coursera Project Network
在此指导 项目中,您将:

Understand Tableau

Master The Sheets Page

Analyze Digital Marketing Metrics

Clock2 hours
Intermediate中级
Cloud无需下载
Video分屏视频
Comment Dots英语(English)
Laptop仅限桌面

Tableau is widely recognized as one of the premier data visualization software programs. For many years access to the program was limited to those who purchased licenses. Recently, Tableau launched a public version that grants the ability to create amazing data visualizations for free. Account members can also share and join projects to collaborate on projects that can change the world. In this project, we will learn how to create an account, how to upload and work with diverse data sets, and how to analyze marketing spend within Tableau. Learning to use this in-demand tool has applications in Marketing, Finance, Operations, Sales, and many other business functions. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

您要培养的技能

Business AnalyticsMarketingMarketing AnalyticsBusiness Intelligencedata visualizations

分步进行学习

在与您的工作区一起在分屏中播放的视频中,您的授课教师将指导您完成每个步骤:

  1. Understand Tableau

  2. Create a Profile in Tableau Public

  3. Master The Sheets Page

  4. Understand Digital Marketing Metrics

  5. Analyze Digital Marketing Metrics

指导项目工作原理

您的工作空间就是浏览器中的云桌面,无需下载

在分屏视频中,您的授课教师会为您提供分步指导

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