Create a Google Ads Display Campaign

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Coursera Project Network
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在此免费的指导 项目中,您将:

Create a Responsive Display Ad

Create an additional ad group

在面试中展现此实践经验

Clock2 hours
Beginner面向初学者
Cloud无需下载
Video分屏视频
Comment Dots英语(English)
Laptop仅限桌面

In this 1-hour long project-based course, you will learn how to create a Google Ads Display Campaign by setting up Google Ads, creating a strategy and goals, defining the targeting options by content and audience, creating responsive display ads. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

您要培养的技能

MarketingDigital Marketinggoogle adsdisplay advertising

分步进行学习

在与您的工作区一起在分屏中播放的视频中,您的授课教师将指导您完成每个步骤:

  1. Introduction and create Google and Google Ads accounts

  2. Select your Strategy

  3. Set up location and language targeting

  4. Set up campaign time frame, ad rotation and scheduling

  5. Set device and audience targeting

  6. Set content targeting

  7. Create a Responsive Display Ad

  8. Create your responsive display ads to complete campaign creation

  9. Create an additional Ad Group

指导项目工作原理

您的工作空间就是浏览器中的云桌面,无需下载

在分屏视频中,您的授课教师会为您提供分步指导

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