Create a Google Ads Video Campaign

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提供方
Coursera Project Network
在此免费指导项目中,您将:

Create a strategy and goals for your campaign

Set up people and content targeting

Define video ads and additional settings

Showcase this hands-on experience in an interview

Clock2 hours
Beginner面向初学者
Cloud无需下载
Video分屏视频
Comment Dots英语(English)
Laptop仅限桌面

In this 2-hour long project-based course, you will learn how to create a a Google Ads Video Campaign with standard in-stream ads, set up strategy and goals, targeting by people and content and adjusting options. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

您要培养的技能

videoDigital MarketingMarketinggoogle adsyoutube

分步进行学习

在与您的工作区一起在分屏中播放的视频中,您的授课教师将指导您完成每个步骤:

  1. Create a Google and Google Ads account

  2. Select a marketing strategy and goal

  3. Set bidding, location, network and language targeting

  4. Set up people targeting options

  5. Set up content targeting options

  6. Set up additional settings, frequency capping and ad scheduling

  7. Create the video ad

指导项目工作原理

您的工作空间就是浏览器中的云桌面,无需下载

在分屏视频中,您的授课教师会为您提供分步指导

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