Create User Journey Maps with Loops in Miro

提供方
Coursera Project Network
在此指导 项目中,您将:

Visualize the User Experience and explore maps in Miro.

Understand the templates and tools available and install a sharable User Experience board in Miro.

Flesh out the project scenario in a User Journey map, add in a loyalty loop and consider additional opportunities in Miro.

Clock2 hours
Intermediate中级
Cloud无需下载
Video分屏视频
Comment Dots英语(English)
Laptop仅限桌面

By the end of this project, you will be able to build a user experience map to visualize a buying process and add in a loyalty loop to identify opportunities for iterative improvements in the user experience that reduce churn. To do this you will gain hands-on experience exercising empathy to accurately document the stages, actions, emotions, and thoughts of the user while assessing opportunities for continuous improvements that support customer loyalty in the Miro online visual collaboration platform for teamwork. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

您要培养的技能

Business Process ManagementUser Experience Design (UXD)Marketing StrategyIdentifying Areas for Continuous ImprovementsCustomer Loyalty Marketing

分步进行学习

在与您的工作区一起在分屏中播放的视频中,您的授课教师将指导您完成每个步骤:

  1. Review the value of user experience mapping, the fundamentals of User Interface (UI) design, and how both support the User Experience (UX).

  2. Identify components of User Experience maps with loops and consider the benefits of mapping loops.

  3. Frame the User Experience, identify the customer goal you will document in your project, and explore maps in Miro.

  4. Explore the templates and tools available and begin documenting the User Experience in Miro.

  5. Apply knowledge of the User Journey map, add in a loyalty loop, and mine opportunities to support the project scenario in Miro.

指导项目工作原理

您的工作空间就是浏览器中的云桌面,无需下载

在分屏视频中,您的授课教师会为您提供分步指导

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