Product Development: Customer Journey Mapping with Miro
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提供方
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在此指导项目中，您将：
Define customer journey maps for product and service with Miro
2.5 hours
初级
无需下载
分屏视频
英语（English）
仅限桌面
By the end of this project, you will be fluent in identifying and analyzing customer journeys for new products and services and in deriving opportunities from your analysis, thus generating positive results for your business venture. This project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in strategy and product development with the Miro platform to explore and analyze these customer journeys. This is an important step for individuals or companies wanting to explore new products or services. We will practice critically examining customer segments and products structures that affect the business. You will engage in evaluating, through examples and hands-on practice, making decisions on product orientation. Furthermore, you will assess whether to modify or keep the product structure when entering the market. You will be ready to take an entrepreneurial idea through a scientific and logical process, helping you validate your ideas for a new business or service.
您要培养的技能
Product Development
Marketing
Business Strategy
Value Proposition
Innovation
分步进行学习
在与您的工作区一起在分屏中播放的视频中，您的授课教师将指导您完成每个步骤：
Use Miro as a business tool and learn how to customize our project template using Miro’s features
Evaluate value for the customer, personas analysis and relate it to the hands-on project map
Define the main stages of the customer journey map
Analyse the journey processes and define the customer mapping for the Awareness phase
Define and identify the customer path for the Discovery phase
Define and classify the Engagement phase customer path
Define and identify the customer path for the Purchasing and Attendance phases
Understand and classify the post service stage customer path and plan for the next steps
指导项目工作原理
您的工作空间就是浏览器中的云桌面，无需下载
在分屏视频中，您的授课教师会为您提供分步指导
审阅
4.5
- 5 stars67.53%
- 4 stars23.37%
- 3 stars5.19%
- 2 stars2.59%
- 1 star1.29%
来自PRODUCT DEVELOPMENT: CUSTOMER JOURNEY MAPPING WITH MIRO的热门评论
由 AY 提供
Jan 27, 2021Good overview of Miro and Journey Maps. Looks like some of the Miro UI has changed since this course was created.
由 ES 提供
Mar 14, 2021Such a great project with clear explanation. I learned the basic of using Miro to map projects/customer journey.
由 AF 提供
Feb 20, 2021its good course for beginner, at least you know how to make customer journey using miro, and theory also help a lot.
由 TS 提供
Jan 22, 2021This Guided project is just right for learning and practicing about the customer journey mapping process in Miro.
常见问题
购买指导项目后，您将获得完成指导项目所需的一切，包括通过 Web 浏览器访问云桌面工作空间，工作空间中包含您需要了解的文件和软件，以及特定领域的专家提供的分步视频说明。
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指导项目授课教师是特定领域的专家，他们在项目的技能、工具或领域方面经验丰富，并且热衷于分享自己的知识以影响全球数百万的学生。
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指导项目不提供助学金。
指导项目不支持旁听。
您可在页面顶部点按此指导项目的经验级别，查看任何知识先决条件。对于指导项目的每个级别，您的授课教师会逐步为您提供指导。
是，您可以在浏览器的云桌面中获得完成指导项目所需的一切。
您可以直接在浏览器中于分屏环境下完成任务，以此从做中学。在屏幕的左侧，您将在工作空间中完成任务。在屏幕的右侧，您将看到有授课教师逐步指导您完成项目。
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